I am a creative and self-driven optimist in love with complex challenges—always thriving for the better. I am an experienced senior designer, researcher and thought leader in customer- and user experience, digital strategy, innovation and content management and design, with a track record on national and international projects across Fortune 500s, SMEs and startups. I thrive in cross-cultural, interdisciplinary teams, enjoy exploring new strategies and technologies, and love building new teams, relationships and processes in innovation, digital strategy, service design, user experience and interface design. I pride myself on building long-lasting trust with clients, stakeholders and the design community through collaboration, and I strive to mentor others, stay organized, and keep momentum moving forward.…

Claudia Berger

I am a creative and self-driven optimist in love with complex challenges—always thriving for the better. I am an experienced senior designer, researcher and thought leader in customer- and user experience, digital strategy, innovation and content management and design, with a track record on national and international projects across Fortune 500s, SMEs and startups. I thrive in cross-cultural, interdisciplinary teams, enjoy exploring new strategies and technologies, and love building new teams, relationships and processes in innovation, digital strategy, service design, user experience and interface design. I pride myself on building long-lasting trust with clients, stakeholders and the design community through collaboration, and I strive to mentor others, stay organized, and keep momentum moving forward.…

Available to hire

I am a creative and self-driven optimist in love with complex challenges—always thriving for the better.

I am an experienced senior designer, researcher and thought leader in customer- and user experience, digital strategy, innovation and content management and design, with a track record on national and international projects across Fortune 500s, SMEs and startups. I thrive in cross-cultural, interdisciplinary teams, enjoy exploring new strategies and technologies, and love building new teams, relationships and processes in innovation, digital strategy, service design, user experience and interface design. I pride myself on building long-lasting trust with clients, stakeholders and the design community through collaboration, and I strive to mentor others, stay organized, and keep momentum moving forward.

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Skills

Experience Level

Work Experience

Senior UX / UI Designer & User Researcher at Claudia Berger Design
January 1, 2022 - Present
Inspire people and advise companies in innovation, digitalization, customer and user experience, digital strategy, service and interaction design, digital sustainability, user interface design and content management.
Design Director, User Experience at Fluid Design
January 1, 2024 - Present
Lead Fluid's digital team, driving the UX strategy and overseeing design and research activities for client engagements.
Executive Director Design at SPARK REPLY
January 1, 2021 - January 1, 2021
Responsible for Spark Munich’s innovation team including business development, account management, project steering, creative direction, business strategy, recruiting and team setup.
Director Interaction Design at BMW Group Designworks
January 1, 2016 - January 1, 2021
Setup of interaction design department and team including new business relationships, processes, financial business case and everyday project steering, creative direction, recruiting and training. Department & thought leader working on visionary projects across industries and in the future mobility ecosystem.
Design Manager User Experience at Lunar Design
January 1, 2011 - January 1, 2016
Setup and growth of the user experience department including service definition, processes and work methods. Recruiting of new team members and new business development. Creative direction of all user experience projects from initiation to delivery.
Senior Interaction Designer at Kochan & Partner
January 1, 2010 - January 1, 2011
Led interaction design projects for clients including Roland Berger, Debitel, StudiSys and Danone.
Senior Interaction Designer at ICON InCar
January 1, 2010 - January 1, 2010
Contributed to UX projects in Munich.
Interaction Designer at Experientia
January 1, 2008 - January 1, 2010
Worked on international client projects such as Samsung, Vodafone, Sky, Max Mara; Turin, Italy.
Interface Designer at Phoenix Design
January 1, 2006 - January 1, 2008
First employee in the user interface department. Set up the discipline and processes, led projects in UX, UI and implementation.
Director, Interaction Design at BMW Group DesignWorks
January 1, 2016 - January 1, 2021
Setup of interaction design department and team including new business relationships, processes, financial business case and everyday project steering, creative direction, recruiting and training. Department & thought leader working on visionary projects across industries and in the future mobility ecosystem.
Design Manager, User Experience at Lunar Design
January 1, 2011 - January 1, 2016
Setup and growth of the user experience department including service definition, processes and work methods. Recruiting of new team members and new business development. Creative direction of all user experience projects from initiation to delivery.
Interaction Designer at Icon InCar
January 1, 2010 - December 31, 2010
Interface design and development for automotive UX projects.

Education

Bachelor of Arts in Industrial Design & Interaction Design at University of Applied Sciences Magdeburg
January 1, 2004 - January 1, 2007
Digital Strategy - Disruption - Business Model - Entrepreneurship at Institute Mines-Telecom
January 1, 2020 - January 1, 2020
Bachelor of Arts in Industrial Design & Interaction Design at University of Applied Sciences Magdeburg
January 1, 2004 - January 1, 2007
Certificate in Digital Strategy & Entrepreneurship (Innovating in a Digital World) at Institute Mines-Telecom
January 1, 2020 - April 7, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Manufacturing, Professional Services, Media & Entertainment, Education, Retail, Other, Transportation & Logistics

Skills

Experience Level