I am a luxury pret lead designer with 7+ years of experience across high-end pret, lawn, formal wear, styling, and production. I specialize in concept development, mood boards, embroidery design, and collection execution, working closely with creative heads to translate brand vision into commercially strong collections for local and international markets. My strengths include concept development & mood boards, embroidery & surface design, styling & shoot direction, trend forecasting & market research, production coordination & quality control, and team leadership across cross-functional teams.

Ujala Jamal

I am a luxury pret lead designer with 7+ years of experience across high-end pret, lawn, formal wear, styling, and production. I specialize in concept development, mood boards, embroidery design, and collection execution, working closely with creative heads to translate brand vision into commercially strong collections for local and international markets. My strengths include concept development & mood boards, embroidery & surface design, styling & shoot direction, trend forecasting & market research, production coordination & quality control, and team leadership across cross-functional teams.

Available to hire

I am a luxury pret lead designer with 7+ years of experience across high-end pret, lawn, formal wear, styling, and production. I specialize in concept development, mood boards, embroidery design, and collection execution, working closely with creative heads to translate brand vision into commercially strong collections for local and international markets.

My strengths include concept development & mood boards, embroidery & surface design, styling & shoot direction, trend forecasting & market research, production coordination & quality control, and team leadership across cross-functional teams.

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Work Experience

Luxury Pret - Lead Designer at Ujala Jamal
January 1, 2025 - Present
Developed mood boards, color palettes, concepts for seasonal luxury pret; designed embroidery, prints, and market-specific collections for Pakistan and Dubai; conducted trend research and coordinated embroidery samples; ensured alignment with brand aesthetics.
Senior Fashion/ Textile Designer at Ujala Jamal
November 1, 2023 - Present
Managed product development from concept to execution; led junior designers; coordinated with design, production and supply chain; supervised embroidery development; oversaw quality checks.
Assistant Manager – Design Operations at Alkaram Studio (Calico)
October 1, 2022 - October 1, 2023
Led collection planning from concept to production; supervised stitching & embroidery departments; designed embroidery concepts and color stories; vendor management and quality control.
Senior Fashion Designer & Production Head at Sumaira Akhan An
August 1, 2021 - October 1, 2022
Designed formal and couture wear aligned with brand aesthetics; coordinated client fittings, fabrics, and production; oversaw embroidery development; ensured final quality checks.
Fashion Designer at Uzma Babar / Mishal Khanani Studio
January 1, 2020 - December 31, 2020
Capsule & Eid collection concept to sample execution; creative concepts, visual direction and trend research; embroidery execution; assisted wardrobe styling and shoot coordination.
Freelance Designer at Selected Freelance & Studio Projects
January 1, 2018 - December 31, 2021
Worked on freelance projects including advanced bags workshop and various studio assignments, delivering concepts and samples for clients.

Education

Bachelor's in Fashion Design (Hons) at Asian Institute Of Fashion Design
January 11, 2030 - February 7, 2026
Intermediate (Commerce) at DHA Phase 8 (Karachi)
January 11, 2030 - February 7, 2026
Matriculation (General Science) at DHA Phase 4 (Karachi)
January 11, 2030 - February 7, 2026

Qualifications

Color Correction & Grading
January 11, 2030 - February 7, 2026

Industry Experience

Retail, Manufacturing, Consumer Goods, Professional Services