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As a growth-focused marketing technologist, I turn complex ecosystems into measurable growth engines. I specialize in turning data into decisions, building end-to-end automation, and aligning marketing, sales, and analytics across platforms like HubSpot, Salesforce, and GA4. I design and optimize multi-channel campaigns that drive pipeline, conversion, and ROI while keeping a customer-centric lifecycle at the heart of everything I do. I love designing scalable marketing systems, from lifecycle campaigns to multi-channel dashboards, and I enjoy translating strategy into actionable experiments that boost conversion, retention, and ROI.…As a growth-focused marketing technologist, I turn complex ecosystems into measurable growth engines. I specialize in turning data into decisions, building end-to-end automation, and aligning marketing, sales, and analytics across platforms like HubSpot, Salesforce, and GA4. I design and optimize multi-channel campaigns that drive pipeline, conversion, and ROI while keeping a customer-centric lifecycle at the heart of everything I do. I love designing scalable marketing systems, from lifecycle campaigns to multi-channel dashboards, and I enjoy translating strategy into actionable experiments that boost conversion, retention, and ROI.

Charles Holmes

Growth Marketer, Marketing Strategist, Marketing Automation Specialist, +2

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As a growth-focused marketing technologist, I turn complex ecosystems into measurable growth engines. I specialize in turning data into decisions, building end-to-end automation, and aligning marketing, sales, and analytics across platforms like HubSpot, Salesforce, and GA4. I design and optimize multi-channel campaigns that drive pipeline, conversion, and ROI while keeping a customer-centric lifecycle at the heart of everything I do. I love designing scalable marketing systems, from lifecycle campaigns to multi-channel dashboards, and I enjoy translating strategy into actionable experiments that boost conversion, retention, and ROI.…As a growth-focused marketing technologist, I turn complex ecosystems into measurable growth engines. I specialize in turning data into decisions, building end-to-end automation, and aligning marketing, sales, and analytics across platforms like HubSpot, Salesforce, and GA4. I design and optimize multi-channel campaigns that drive pipeline, conversion, and ROI while keeping a customer-centric lifecycle at the heart of everything I do. I love designing scalable marketing systems, from lifecycle campaigns to multi-channel dashboards, and I enjoy translating strategy into actionable experiments that boost conversion, retention, and ROI.

Available to hire

As a growth-focused marketing technologist, I turn complex ecosystems into measurable growth engines. I specialize in turning data into decisions, building end-to-end automation, and aligning marketing, sales, and analytics across platforms like HubSpot, Salesforce, and GA4. I design and optimize multi-channel campaigns that drive pipeline, conversion, and ROI while keeping a customer-centric lifecycle at the heart of everything I do.

I love designing scalable marketing systems, from lifecycle campaigns to multi-channel dashboards, and I enjoy translating strategy into actionable experiments that boost conversion, retention, and ROI.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Growth Marketing Strategist at World at Work

January 1, 2025 - Present

Lead cross-channel marketing automation initiatives across multiple industries, focusing on lifecycle marketing, data orchestration across HubSpot, Salesforce, and Marketing Cloud. Built data-driven dashboards with Looker Studio to inform decisions and optimize campaigns across teams.

Digital Marketing Manager at World at Work

January 1, 2025 - Present

Currently leading digital marketing initiatives, focusing on automation, lifecycle management, and data-driven decision making to accelerate scalable growth across multiple divisions. Built Looker Studio dashboards to monitor campaign performance, lead flow, and revenue influence, enabling data-driven decisions across teams.

Growth Marketing Strategist at Marmon Holdings (Berkshire Hathaway)

January 1, 2022 - December 31, 2024

Led multi-channel growth campaigns across industrial and food-service divisions; integrated HubSpot and Salesforce data pipelines; built cross-functional alignment to drive pipeline and ROI, reducing manual handoffs and improving data quality and attribution.

Senior Content Strategist at Marmon Holdings (Berkshire Hathaway)

January 1, 2022 - January 1, 2024

Led cross-functional content strategy and marketing programs across multiple brands, focusing on automation, lifecycle management, and data-driven decision making; improved engagement and ROI by aligning content with analytics and compliance needs for scalable growth.

Growth Marketing Strategist at Eversana / Intouch

January 1, 2020 - December 31, 2022

Designed and executed automation-driven marketing programs; built lifecycle marketing strategies, lead nurturing, email automation, event promotions, and content strategies for healthcare providers and patient audiences.

Growth-Driven Marketing Strategist at Eversana / InTouch

January 1, 2020 - January 1, 2022

Designed and optimized systems connecting marketing, sales, and revenue operations; implemented multi-channel lifecycle campaigns across B2B, B2C, and eCommerce; automated campaigns using HubSpot, Salesforce, Marketo, GA4; improved MQL attribution and campaign performance.