I am a dynamic video editor with over 2 years of experience in creating engaging visual content and advertising. Proficient in video production techniques and effective social media strategies, resulting in a measurable increase in brand engagement for leading companies such as Farmasi Cosmetics. I am skilled in analyzing content performance to drive strategic insights and optimize future campaigns. Eager to elevate video advertising efforts and drive impactful results in the B-roll Ad Campaigns sector.

Yasmin Mohamed Kariuki

I am a dynamic video editor with over 2 years of experience in creating engaging visual content and advertising. Proficient in video production techniques and effective social media strategies, resulting in a measurable increase in brand engagement for leading companies such as Farmasi Cosmetics. I am skilled in analyzing content performance to drive strategic insights and optimize future campaigns. Eager to elevate video advertising efforts and drive impactful results in the B-roll Ad Campaigns sector.

Available to hire

I am a dynamic video editor with over 2 years of experience in creating engaging visual content and advertising. Proficient in video production techniques and effective social media strategies, resulting in a measurable increase in brand engagement for leading companies such as Farmasi Cosmetics.

I am skilled in analyzing content performance to drive strategic insights and optimize future campaigns. Eager to elevate video advertising efforts and drive impactful results in the B-roll Ad Campaigns sector.

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Language

English
Fluent
Swahili
Advanced

Work Experience

Social Media Content Creator at Farmasi Cosmetics
January 1, 2023 - March 31, 2024
Develop captivating advertising campaigns for the brand. Promote the brand through various media including videos, static posts and stories. Translate professional deliverables into tangible growth metrics in terms of buyers and potential leads. Lead campaign promotions effectively.
Internship Marketing Representative at Kenya Revenue Authority (KRA)
January 1, 2021 - November 30, 2021
Create and update content across the firm's social platforms. Engage with stakeholders through various platforms and forums. Organize training programs for stakeholders. Provide detailed information for proposals, including services specifics. Educate diverse individuals and businesses on the overview of KRA, services offered, and the significance of key terms. Conduct lead generation activities through cold calling and seminars to introduce new sales initiatives.
Events Manager at Think Out Limited
July 1, 2016 - December 31, 2016
Lead the development, production, and delivery of projects from initial proposal to completion. Manage communication, maintain, and enhance client relationships, as well as supervise supplier interactions. Ensure timely event delivery within budget constraints whilst maintaining quality control. Provide leadership and motivational support to the team.
Social Media Digital Marketing Manager at Oriental Exquisite and Anubis Cosmetics
January 1, 2021 - July 31, 2022
Oversee social media account management. Facilitate communications with potential clients and businesses. Generate posts, videos, and captions tailored for the brand page. Schedule and refine advertising campaigns, videos, posts for the account.
Assistant Accounts Manager at Els Design
August 1, 2017 - January 31, 2018
Assist senior managing accounts and the broader finance team on various accounting projects. Maintain financial records for client companies by scrutinising balance sheets and ledger accounts. Support daily operations within the finance department, including document filing, report generation, and budget reviews. Participate in organizational quarterly and annual audits. Issue invoices to clients and external partners. Conduct asset evaluations.

Education

Diploma in Accounting at Kenya College of Accounting
January 1, 2016 - December 31, 2018
Diploma in Business Management at Strathmore University
September 1, 2017 - September 1, 2020
Bachelor of Commerce, Business Studies at Strathmore University
January 1, 2023 - February 8, 2026
Diploma in Accounting at Kenya College of Accounting Technicians
January 1, 2016 - January 1, 2018
Diploma in Business Management at Strathmore University
September 1, 2017 - September 1, 2020
Bachelor of Commerce, Business Studies at Strathmore University
January 1, 2023 - February 8, 2026
Secondary Education at State House Girls High School
January 1, 2022 - February 8, 2026

Qualifications

Diploma in Accounting
January 1, 2016 - December 31, 2018
Diploma in Business Management
September 1, 2017 - September 1, 2020
Bachelor of Commerce, Business Studies
January 1, 2023 - February 8, 2026

Industry Experience

Media & Entertainment, Consumer Goods, Professional Services, Retail, Software & Internet