Hi, I'm Will Zhang. I'm a bilingual professional with 10 years of experience in Strategic Account Management, Product Marketing, and Business Strategy, helping global companies like Amway, Huawei, Shaklee, and BCG grow through data-driven decisions and strong partnerships. I thrive at the intersection of business and technology, with hands-on experience in live shopping platforms and creator management on Douyin and RED. Fluent in Mandarin and English, I bridge communication between local teams and global markets to drive impact.

Hi, I'm Will Zhang. I'm a bilingual professional with 10 years of experience in Strategic Account Management, Product Marketing, and Business Strategy, helping global companies like Amway, Huawei, Shaklee, and BCG grow through data-driven decisions and strong partnerships. I thrive at the intersection of business and technology, with hands-on experience in live shopping platforms and creator management on Douyin and RED. Fluent in Mandarin and English, I bridge communication between local teams and global markets to drive impact.

Available to hire

Hi, I’m Will Zhang. I’m a bilingual professional with 10 years of experience in Strategic Account Management, Product Marketing, and Business Strategy, helping global companies like Amway, Huawei, Shaklee, and BCG grow through data-driven decisions and strong partnerships.

I thrive at the intersection of business and technology, with hands-on experience in live shopping platforms and creator management on Douyin and RED. Fluent in Mandarin and English, I bridge communication between local teams and global markets to drive impact.

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Language

English
Fluent

Work Experience

Senior Account Manager, Strategic Account Management at Amway Corporation
August 1, 2017 - Present
Led data analysis and insights to identify growth opportunities and optimize strategies aligned with market needs. Served as liaison between Amway and business owners to streamline messaging and drive go-to-market strategies, identifying growth opportunities and improving revenue outcomes. Managed Tier-1 initiatives, standardizing SOPs and enabling rollout across teams and markets.
Account Manager, Strategic Account Management at Huawei Corporation
August 1, 2016 - April 1, 2017
Managed strategic partnerships with top telecom clients; secured a $30M LTE infrastructure deal by identifying new coverage opportunities. Coordinated cross-functional teams to streamline project delivery and enhance client experience. Analyzed LTE coverage and market trends to develop strategic recommendations for the commercial bid approach.
Assistant Manager, Global Product Marketing at Shaklee Corporation
September 1, 2014 - July 1, 2016
Supported end-to-end GTM execution from product ideation to launch, developing positioning, messaging, and promotional assets including videos, brochures, and training materials. Analyzed large datasets to uncover actionable insights and shaped the company’s 5-year innovation roadmap. Standardized brand assets and processes across markets, acting as the liaison between global teams and China. Led cross-functional teams to produce marketing assets aligned with the global look and feel, resolving the international brand review process.

Education

Master of Science in Global Marketing; Thunderbird Leadership Program at Arizona State University – Thunderbird School of Global Management
September 1, 2012 - August 1, 2014
Bachelor of Science in Communication at Southern Polytechnic State University
September 1, 2008 - August 1, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Telecommunications, Professional Services, Computers & Electronics, Media & Entertainment