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Hi, I’m Mark Ventresca, a Strategic Marketing Director who transforms fragmented content into high-performing revenue engines. I specialize in Global Go-to-Market strategy, sales enablement, and AI-driven personalization for complex B2B and DTC organizations. I’ve led multi-disciplinary teams, managed budgets over $5M, and fueled more than $150M in pipeline growth while modernizing legacy brands. I’m passionate about SaaS and tech-enabled growth, and I thrive on turning data into clear ROI across GTM, content, and demand programs.…Hi, I’m Mark Ventresca, a Strategic Marketing Director who transforms fragmented content into high-performing revenue engines. I specialize in Global Go-to-Market strategy, sales enablement, and AI-driven personalization for complex B2B and DTC organizations. I’ve led multi-disciplinary teams, managed budgets over $5M, and fueled more than $150M in pipeline growth while modernizing legacy brands. I’m passionate about SaaS and tech-enabled growth, and I thrive on turning data into clear ROI across GTM, content, and demand programs.

Mark Ventresca

Marketing Strategist, Brand Strategist, Growth Marketer, +2

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Hi, I’m Mark Ventresca, a Strategic Marketing Director who transforms fragmented content into high-performing revenue engines. I specialize in Global Go-to-Market strategy, sales enablement, and AI-driven personalization for complex B2B and DTC organizations. I’ve led multi-disciplinary teams, managed budgets over $5M, and fueled more than $150M in pipeline growth while modernizing legacy brands. I’m passionate about SaaS and tech-enabled growth, and I thrive on turning data into clear ROI across GTM, content, and demand programs.…Hi, I’m Mark Ventresca, a Strategic Marketing Director who transforms fragmented content into high-performing revenue engines. I specialize in Global Go-to-Market strategy, sales enablement, and AI-driven personalization for complex B2B and DTC organizations. I’ve led multi-disciplinary teams, managed budgets over $5M, and fueled more than $150M in pipeline growth while modernizing legacy brands. I’m passionate about SaaS and tech-enabled growth, and I thrive on turning data into clear ROI across GTM, content, and demand programs.

Available to hire

Hi, I’m Mark Ventresca, a Strategic Marketing Director who transforms fragmented content into high-performing revenue engines. I specialize in Global Go-to-Market strategy, sales enablement, and AI-driven personalization for complex B2B and DTC organizations.

I’ve led multi-disciplinary teams, managed budgets over $5M, and fueled more than $150M in pipeline growth while modernizing legacy brands. I’m passionate about SaaS and tech-enabled growth, and I thrive on turning data into clear ROI across GTM, content, and demand programs.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Director of Marketing at Extra Mile Brands

May 1, 2025 - January 1, 2029

Led digital transformation and revenue acceleration for a high-volume DTC e-commerce portfolio. Revenue & Digital Strategy: Architected a comprehensive digital media portfolio (Paid Search, Social, Programmatic), delivering $17M+ in attributable revenue through optimized ROAS; Led AI-driven personalization and cross-functional teams to modernize legacy brands; Managed $5M+ budget and drove $150M+ in pipeline growth.

Product Content Marketing Manager at Mishimoto

June 1, 2024 - April 1, 2025

Led product content strategy and distribution for a premium performance manufacturer. Process optimization recovered $1.5M in lost revenue by diagnosing and fixing product launch workflow bottlenecks; Revamped content strategy increased blog viewership by 23.8% and generated $110K in net-new sales pipeline in Q4; Executed GTM for a new vertical "Borne", achieving $30K in first-month sales; Established a comprehensive Content Style Guide and PIM governance.

Global Brand Marketing Manager (Divisional Leader) at TransPerfect

August 1, 2021 - June 1, 2024

Divisional marketing lead for a global language services and technology provider (SaaS). Global GTM & Growth: Managed GTM execution for 7 global units, driving 20% YoY digital growth; Lead generation: multi-channel campaigns contributed $19M in new leads and supported $300M in total divisional sales; Global unification: rebranded and unified 11 international studios under a single cohesive brand identity; Event strategy: managed 34 global trade shows, generating $150M in event-sourced leads in 2023.

Channel & Content Marketing Manager at Dorman Products

June 1, 2014 - August 1, 2021

Advanced from an internship to Channel & Content Marketing Manager for a multinational B2B supplier. EdTech / Enablement: launched a Technical Training Academy (LMS) that scaled to 7,000+ active users in Year 1; Multicultural strategy: launched a localized content strategy for an underserved Spanish-speaking market segment, delivering $90M incremental sales; Sales Enablement: managed B2B marketing programs for enterprise retailers, boosting the product sales pipeline by $170M; Digital Transformation: built a cloud-based Digital Asset Management (DAM) system, boosting sales team engagement by 20%.