I am a binational marketing strategist who designs and executes digital acquisition campaigns, cross-border funnels, CRM workflows, and e-commerce lead-to-conversion strategies while building brands across health, service, and technology sectors. I excel at aligning U.S. and Mexico market contexts and collaborating with cross-functional teams to drive audience growth, optimize landing pages and funnels, and deliver measurable results.

Daniel Ramírez

I am a binational marketing strategist who designs and executes digital acquisition campaigns, cross-border funnels, CRM workflows, and e-commerce lead-to-conversion strategies while building brands across health, service, and technology sectors. I excel at aligning U.S. and Mexico market contexts and collaborating with cross-functional teams to drive audience growth, optimize landing pages and funnels, and deliver measurable results.

Available to hire

I am a binational marketing strategist who designs and executes digital acquisition campaigns, cross-border funnels, CRM workflows, and e-commerce lead-to-conversion strategies while building brands across health, service, and technology sectors. I excel at aligning U.S. and Mexico market contexts and collaborating with cross-functional teams to drive audience growth, optimize landing pages and funnels, and deliver measurable results.

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Experience Level

Expert
Intermediate
Intermediate

Work Experience

Marketing Strategist at Vitality Health Strategies LLC
October 1, 2024 - Present
Developed acquisition messaging for cross-border audiences. Managed paid digital campaigns and audience segmentation. Coordinated onboarding workflows and communication funnels. Supported e-commerce initiatives through traffic acquisition, landing page optimization, and lead-to-sale tracking.
Senior Business Development Analyst at Citibanamex
June 1, 2020 - September 1, 2022
Conducted financial portfolio assessments and client proposals. Analyzed customer behavior and product adoption to support digital banking and online service channels.
Branch Account Executive (Sales) at Citibanamex
November 1, 2017 - June 1, 2020
Developed commercial relationships and managed accounts. Promoted digital products and online banking solutions to retail and small business clients.
Digital Project Manager at Scantibodies
September 1, 2017 - September 1, 2021
Coordinated implementation of digital and training projects. Supported digital platforms and online tools used for client engagement and internal operations.

Education

Bachelor's Degree in Business & Management at Universidad Tecnológica de Tijuana
January 1, 2013 - January 1, 2017
Bachelor’s Degree in Business & Management at Universidad Tecnológica de Tijuana
January 1, 2013 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Software & Internet, Professional Services, Retail, Media & Entertainment