I am a results-driven Growth & Marketing Automation Leader with 6+ years of global experience across India, UAE, Singapore, UK, and Qatar. I specialize in building end-to-end growth systems by combining SEO, paid media, CRM automation, dashboards, and AI-assisted optimization. I have a track record of generating significant revenue, SQLs and inbound leads, and scaling customer acquisition through data-driven strategies. I love turning complex data into actionable insights and collaborating with cross-functional teams to deliver integrated marketing and technology solutions, including AI-powered keyword research, content optimization, and automation workflows using Zoho, SQL, Looker Studio, and modern web technologies.

Riyas Al Mohamed

I am a results-driven Growth & Marketing Automation Leader with 6+ years of global experience across India, UAE, Singapore, UK, and Qatar. I specialize in building end-to-end growth systems by combining SEO, paid media, CRM automation, dashboards, and AI-assisted optimization. I have a track record of generating significant revenue, SQLs and inbound leads, and scaling customer acquisition through data-driven strategies. I love turning complex data into actionable insights and collaborating with cross-functional teams to deliver integrated marketing and technology solutions, including AI-powered keyword research, content optimization, and automation workflows using Zoho, SQL, Looker Studio, and modern web technologies.

Available to hire

I am a results-driven Growth & Marketing Automation Leader with 6+ years of global experience across India, UAE, Singapore, UK, and Qatar. I specialize in building end-to-end growth systems by combining SEO, paid media, CRM automation, dashboards, and AI-assisted optimization. I have a track record of generating significant revenue, SQLs and inbound leads, and scaling customer acquisition through data-driven strategies.

I love turning complex data into actionable insights and collaborating with cross-functional teams to deliver integrated marketing and technology solutions, including AI-powered keyword research, content optimization, and automation workflows using Zoho, SQL, Looker Studio, and modern web technologies.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Tamil
Advanced
Hindi
Intermediate

Work Experience

Head of Technology Projects at Edusphere College of Management and Technology
December 1, 2024 - Present
Led SEO, Google Ads, and Meta Ads strategies to improve rankings and conversions; implemented AI-supported keyword research, content optimization, and ad copy testing; designed Zoho CRM workflows for lead capture, scoring, and automation; delivered executive dashboards using Zoho Analytics and Looker Studio; led full-stack web application development using Next.js, Node.js, Supabase, and PostgreSQL for internal business systems; implemented integrated enterprise systems including CRM, Finance Management, SMS, and LMS with automation workflows.
Digital Marketing Manager at Qres t Technologies - Bangalore
May 1, 2023 - November 1, 2024
Maintained and optimized the company website to achieve higher search engine rankings and generate more leads through organic search results. Developed strategies to generate leads through Facebook and Instagram marketing campaigns. Implemented Google PPC campaigns to drive targeted traffic and increase conversions. Built dashboards aggregating data from CRM, social media, Google Analytics, and Google Search Console to inform stakeholders.
Digital Marketing Manager at ThinkInfinity Technology – Chennai
September 1, 2022 - April 1, 2023
Planned and executed digital marketing campaigns across web, SEO/SEM, email, social media, DOOH, DSP and display advertising. Developed marketing strategies for MBA programs targeting international students; increased applications and enrollments; enhanced brand awareness for XP100 product.
Digital Marketing Manager at DuraFit – Trichy
August 1, 2022 - April 1, 2023
Planned and executed digital marketing across SEO, SEM, Amazon PPC, email, social media, and display advertising; designed and maintained social media presence; measured performance and ROI; identified trends, tested experiments, and optimized spend; collaborated with agencies and internal teams on landing pages and user experience; generated 4 Crore INR in 60 days across PPC and marketplace campaigns.
Digital Marketing Manager at Powermetrics – United Kingdom (Trichy)
November 1, 2021 - March 1, 2022
Supported strategy to build lasting top positions in SERP. Executed SEO activities (content optimization, image optimization, SEMrush keyword research). Collaborated with developers to ensure SEO-friendly design. Measured performance using Google Analytics, SEMrush, Ahrefs, Google Data Studio; maintained relationships with freelance content writers.
Digital Marketing Executive at EW Tech DATA – Dubai
July 1, 2017 - October 1, 2021
Assisted in planning and executing digital marketing campaigns (SEO/SEM, social media, email, DOOH, DSP). Monitored and analyzed performance across channels, and prepared dashboards using Web analytics tools. Built ongoing relationships with clients and vendors.

Education

MBA – Financial Accounting Management at National Institute of Business Management
January 1, 2018 - January 1, 2019
Diploma in Civil Engineering at J.J College of Engineering and Technology
January 1, 2013 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Healthcare, Financial Services, Government, Media & Entertainment, Software & Internet, Professional Services

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more