Hi, I’m Aamir Altaf. I’m a Senior SEO & Digital Marketing Specialist with 12+ years of hands-on experience helping businesses improve visibility, drive organic traffic, and optimize conversions. I excel in both on-page and off-page SEO, advanced keyword research, and conversion rate optimization, while also managing content for Salesforce E-commerce Site Management (SFCC). I’m proficient with Google Analytics, Google Tag Manager, Google Search Console, Ahrefs, SEMrush, Screaming Frog, and other industry tools to derive data-driven strategies. I work with clients globally, delivering high-impact campaigns and UX improvements through A/B testing and user-focused analysis. I enjoy turning insights into actionable plans, enhancing user experiences, and collaborating across cross-functional teams to boost rankings, engagement, and revenue.

Aamir Altaf

Hi, I’m Aamir Altaf. I’m a Senior SEO & Digital Marketing Specialist with 12+ years of hands-on experience helping businesses improve visibility, drive organic traffic, and optimize conversions. I excel in both on-page and off-page SEO, advanced keyword research, and conversion rate optimization, while also managing content for Salesforce E-commerce Site Management (SFCC). I’m proficient with Google Analytics, Google Tag Manager, Google Search Console, Ahrefs, SEMrush, Screaming Frog, and other industry tools to derive data-driven strategies. I work with clients globally, delivering high-impact campaigns and UX improvements through A/B testing and user-focused analysis. I enjoy turning insights into actionable plans, enhancing user experiences, and collaborating across cross-functional teams to boost rankings, engagement, and revenue.

Available to hire

Hi, I’m Aamir Altaf. I’m a Senior SEO & Digital Marketing Specialist with 12+ years of hands-on experience helping businesses improve visibility, drive organic traffic, and optimize conversions. I excel in both on-page and off-page SEO, advanced keyword research, and conversion rate optimization, while also managing content for Salesforce E-commerce Site Management (SFCC). I’m proficient with Google Analytics, Google Tag Manager, Google Search Console, Ahrefs, SEMrush, Screaming Frog, and other industry tools to derive data-driven strategies.

I work with clients globally, delivering high-impact campaigns and UX improvements through A/B testing and user-focused analysis. I enjoy turning insights into actionable plans, enhancing user experiences, and collaborating across cross-functional teams to boost rankings, engagement, and revenue.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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Language

English
Fluent

Work Experience

Senior SEO & Digital Marketing Specialist at Upwork
January 1, 2014 - Present
Leading comprehensive SEO strategies, including both on-page and off-page optimization, to achieve top search engine rankings. Overseeing content management and optimization on Salesforce E-commerce Site Management (SFCC) to ensure consistent site performance and user engagement. Implementing effective on-site search optimization techniques to improve website visibility and user experience. Conducting in-depth conversion rate optimization (CRO) strategies and A/B testing to improve site performance and increase user conversions. Managing and optimizing Bloomreach email campaigns to enhance user retention and drive revenue. Performing user testing to refine UX/UI enhancements, contributing to seamless online experiences. Coordinating with cross-functional teams and managing Jira tickets for continuous site improvements and project tracking.
Senior Graphic / Web Designer at Design Tech Ltd., Islamabad
January 1, 2012 - January 1, 2015
Led design team in developing user interfaces and web app layouts for consumer and business websites. Collaborated with development teams to implement responsive web designs using HTML, CSS, and grid-based frameworks. Researched and applied UX design trends to improve overall design practices.
Web Designer at Nettech Pvt Ltd., Islamabad
January 1, 2010 - January 1, 2012
Designed web layouts, logos, and user interfaces with a focus on visual appeal and functionality. Developed XHTML/CSS layouts for websites and ensured design consistency.
Technical Trainer at Rawalpindi Women University / e-Rozgaar (PITB)
January 1, 2021 - January 1, 2022
Trained over 300 students in web development, freelancing, and WordPress, providing hands-on instruction in HTML, CSS, PHP, and MySQL. Focused on developing practical skills, enabling students to succeed in freelance careers.

Education

Master of Science in Computer and Information Technology at Preston University, Islamabad
January 11, 2030 - January 1, 2017

Qualifications

Google Analytics Certification
June 1, 2012 - February 10, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Education

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
See more

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