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Early interest in arts, designing for tattoo studios, graffiti and a degree in packaging design are a few things that have led me into a successful 20+ years in the creative industry, with a focus on marketing for most of it. I revel in finding creative solutions for business problems.…

Rommel Gracias

Creative Director, Brand Designer, Graphic Designer, +2

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Early interest in arts, designing for tattoo studios, graffiti and a degree in packaging design are a few things that have led me into a successful 20+ years in the creative industry, with a focus on marketing for most of it. I revel in finding creative solutions for business problems.…

Available to hire

Early interest in arts, designing for tattoo studios, graffiti and a degree in packaging design are a few things that have led me into a successful 20+ years in the creative industry, with a focus on marketing for most of it. I revel in finding creative solutions for business problems.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Portuguese

Fluent

Work Experience

Creative Partner at Smith&Baboon

January 1, 2023 - Present

Managed and led stakeholders through comprehensive brand development programmes, delivering scalable visual identities, design systems, and communication strategies adopted across marketing and digital channels.

Creative Director at Eagle8

March 1, 2020 - January 1, 2023

Led the branding alongside UI and UX for online customer journeys based on user stories developed through the branding process.

Senior Designer at Rommelgracias.com

July 1, 2019 - March 31, 2020

Led web and interface design initiatives, delivering user-centred journeys, SEO-driven e-commerce solutions, and inclusive design systems grounded in behavioural economics and neurodiversity.

Digital & Design Manager at The IDM

September 1, 2017 - June 30, 2019

Led in-house digital development including LMS and webinar platforms, booking systems, and profile creation, with a strong focus on user journey mapping and conversion optimisation.

Design & Digital Manager at THE DMA

January 1, 2013 - June 30, 2019

Led in-house digital and design initiatives, improving membership subscription journeys through accessible interface design, SEO/SEM, data-led email campaigns, and A/B testing, including delivery of the new website.

Graphic Designer at THE DMA

April 1, 2009 - January 31, 2013

Designer for DMA; contributed to branding and design initiatives.

Designer - Freelance at Delphinus

January 1, 2004 - January 1, 2008

Freelance design work across branding, print and digital projects.

Designer and Animator at Real Dreams

January 1, 2002 - January 1, 2004

Designer and animator creating visuals for branding and media projects.

Designer and Animator at Crown Greetings (Hallmark Cards Company)

January 1, 2000 - January 1, 2001

Designer and animator contributing to greeting cards and related visuals.