Hi, I'm Aakif Shahbaz Rattu, a multidisciplinary interactive media artist based in Abu Dhabi. I specialize in immersive installations and physical computing, building interactive systems using Unity 3D, Arduino, and projection mapping, including a 1.5-meter performing robot and a four-part immersive capstone installation. I blend storytelling with hands-on making, collaborating with teams to turn ideas into tangible experiences for galleries, stage performances, and public-facing projects. My recent work includes front-of-house and production roles at NYUAD Art Gallery, a NYC video internship, and self-directed practice that explores nostalgia, liminality, and eerie spaces.

Aakif Shahbaz Rattu

Hi, I'm Aakif Shahbaz Rattu, a multidisciplinary interactive media artist based in Abu Dhabi. I specialize in immersive installations and physical computing, building interactive systems using Unity 3D, Arduino, and projection mapping, including a 1.5-meter performing robot and a four-part immersive capstone installation. I blend storytelling with hands-on making, collaborating with teams to turn ideas into tangible experiences for galleries, stage performances, and public-facing projects. My recent work includes front-of-house and production roles at NYUAD Art Gallery, a NYC video internship, and self-directed practice that explores nostalgia, liminality, and eerie spaces.

Available to hire

Hi, I’m Aakif Shahbaz Rattu, a multidisciplinary interactive media artist based in Abu Dhabi. I specialize in immersive installations and physical computing, building interactive systems using Unity 3D, Arduino, and projection mapping, including a 1.5-meter performing robot and a four-part immersive capstone installation.

I blend storytelling with hands-on making, collaborating with teams to turn ideas into tangible experiences for galleries, stage performances, and public-facing projects. My recent work includes front-of-house and production roles at NYUAD Art Gallery, a NYC video internship, and self-directed practice that explores nostalgia, liminality, and eerie spaces.

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Language

English
Fluent
Urdu
Fluent

Work Experience

Front Desk & Production Assistant at NYU AD Art Gallery
August 1, 2025 - December 1, 2025
Assisted 200+ visitors with exhibition information and front-of-house operations; managed 50+ technical assets and supported exhibition turnover and event setups.
Self-Directed Media Practice
January 1, 2023 - Present
Produced 50+ photos and short-form videos for Instagram/TikTok, developing visual storytelling practice exploring themes of nostalgia, liminality, and eerie spaces.
Video Intern at Mix Spot
May 1, 2022 - August 1, 2022
Created 30+ short-form videos on anime and pop culture; collaborated with creative team to adapt 20+ trending formats for digital-first audiences.
Production Assistant & Front Desk at NYU Abu Dhabi Art Gallery
January 1, 2022 - December 31, 2022
Supported daily gallery operations and front-of-house logistics for exhibitions, coordinating guest services and event turnover, and assisting with installation and de-installation activities.
Deputy Copy Chief and Illustrator at The Gazelle
August 1, 2021 - May 1, 2022
Edited and finalized 40+ articles while designing 15+ original illustrations to ensure editorial accuracy, consistent tone, and stronger reader engagement.
Self-Directed Media Practice
January 1, 2021 - Present
Produced 100+ photography and short-form narrative videos for social media, emphasizing visual storytelling and creative content development.
MixspotVideo Intern at MixspotVideo
January 1, 2021 - December 31, 2022
Produced 100+ photography and short-form narrative videos for social media; collaborated on testing 20+ content variations and analyzing engagement metrics to optimize performance.
Deputy Copy Chief and Illustrator at The Gazette
January 1, 2021 - December 31, 2022
Supported daily gallery operations and front-of-house logistics for exhibitions and events serving 200+ visitors, ensuring smooth service delivery and issue resolution. Managed and tracked 50+ technical assets, coordinating setup, turnover, and operational readiness across exhibitions. Worked cross-functionally with curatorial, technical, and operations teams to meet timelines and maintain quality standards. Produced and optimized 30+ short-form videos, collaborating cross-functionally to test 20+ content variations and analyze engagement metrics to improve performance. Edited and finalized 40+ articles while designing 15+ original illustrations to ensure editorial accuracy, consistent tone, and stronger reader engagement.

Education

Bachelor of Arts in Interactive Media; Minor in Mathematics and Engineering at New York University Abu Dhabi
January 11, 2030 - January 1, 2025
Bachelor of Arts in Interactive Media at New York University Abu Dhabi
January 1, 2021 - January 1, 2025

Qualifications

2nd Place, ASCE NYUAD Future CITIES Competition
February 1, 2021 - May 1, 2021

Industry Experience

Media & Entertainment, Education, Professional Services