I am a digital marketing and e-commerce professional focused on growth. I lead launches of Shopify shops, improve conversions and user experience, and craft strategies across social, email, and paid channels. I combine creative content with data-driven insights (SEO, analytics, Google Analytics) to optimize performance. In my roles, I ensure consistent brand identity, collaborate with agencies and influencers, and translate business goals into compelling campaigns. I’m passionate about storytelling, visual communication, and building brands online.

Mathias Blennborn

I am a digital marketing and e-commerce professional focused on growth. I lead launches of Shopify shops, improve conversions and user experience, and craft strategies across social, email, and paid channels. I combine creative content with data-driven insights (SEO, analytics, Google Analytics) to optimize performance. In my roles, I ensure consistent brand identity, collaborate with agencies and influencers, and translate business goals into compelling campaigns. I’m passionate about storytelling, visual communication, and building brands online.

Available to hire

I am a digital marketing and e-commerce professional focused on growth. I lead launches of Shopify shops, improve conversions and user experience, and craft strategies across social, email, and paid channels. I combine creative content with data-driven insights (SEO, analytics, Google Analytics) to optimize performance.

In my roles, I ensure consistent brand identity, collaborate with agencies and influencers, and translate business goals into compelling campaigns. I’m passionate about storytelling, visual communication, and building brands online.

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Language

Swedish
Fluent
English
Fluent

Work Experience

Digital Marketing & Brand Specialist at Cross Sportswear
January 1, 2024 - Present
Plan and manage digital campaigns (Meta, Google Ads, social media, newsletters). Ensure a consistent visual identity and brand tone across all communication. Produce and lead content in photo, video, and copy for e-commerce and campaigns. Optimize campaigns through analysis of traffic, conversion, and ROAS. Coordinate collaborations with agencies, ambassadors, and influencers.
E-com & Marketing Manager at Hugo Sthlm
January 1, 2020 - January 1, 2024
Responsible for e-commerce and marketing activities; led digital strategy, campaigns, and brand development; collaborated with internal teams.
Account Manager, B2B & B2C Sales at Oscar Jacobson HQ
March 1, 2016 - April 1, 2019
Responsible for sales within wholesale, e-commerce, retail, and outlet. Supported agents, distributors, and global sales channels. Acted as a central link between logistics, production, finance, and sales to strengthen the brand.
Biträdande Butikschef at Oscar Jacobson Åhléns
September 1, 2013 - March 1, 2016
Managed store operations including sales, orders, and cash handling. Conducted training sessions for Åhléns staff as well as in-house teams.

Education

Economics at Per Brahe Upper Secondary School
January 1, 1999 - January 1, 2003
Digital Marketing E-commerce Specialist at Sälj & Marknadshögskolan
January 1, 2019 - January 1, 2020

Qualifications

Driver's license (B)
January 11, 2030 - February 13, 2026

Industry Experience

Retail, Software & Internet, Media & Entertainment, Wholesale & Distribution