I'm a commercially focused marketing professional with four years of experience in marketing strategy, project management, and sales. My work has spanned brand positioning, campaign planning, content direction, performance analysis, and business development, which has given me a solid understanding of how marketing drives real growth. I'm organized and proactive, and I like taking full ownership of projects from concept through to completion. I combine analytical thinking with creative problem-solving, always aiming for measurable results while keeping teams and stakeholders aligned.

Hannah Erlandsson

I'm a commercially focused marketing professional with four years of experience in marketing strategy, project management, and sales. My work has spanned brand positioning, campaign planning, content direction, performance analysis, and business development, which has given me a solid understanding of how marketing drives real growth. I'm organized and proactive, and I like taking full ownership of projects from concept through to completion. I combine analytical thinking with creative problem-solving, always aiming for measurable results while keeping teams and stakeholders aligned.

Available to hire

I’m a commercially focused marketing professional with four years of experience in marketing strategy, project management, and sales. My work has spanned brand positioning, campaign planning, content direction, performance analysis, and business development, which has given me a solid understanding of how marketing drives real growth.

I’m organized and proactive, and I like taking full ownership of projects from concept through to completion. I combine analytical thinking with creative problem-solving, always aiming for measurable results while keeping teams and stakeholders aligned.

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Language

English
Advanced
Swedish
Fluent

Work Experience

Marketing & Sales Manager at Relatable
March 1, 2025 - January 1, 2026
Responsible for driving B2B marketing initiatives across multiple channels, including planning and executing content for LinkedIn, Instagram, and TikTok. Produces case studies, blog posts, newsletters, and press releases; identifies PR, award, and event opportunities to elevate the brand. Collaborates closely with the sales team to support lead generation efforts and tracks key marketing KPIs to ensure impact and performance.
Business Development Manager at Relatable
August 1, 2024 - March 1, 2025
Identifies and develops new business opportunities by building and nurturing relationships with existing and potential customers and partners. Focuses on expanding the customer base, maximizing sales, and driving company growth.
Project Manager & Influencer Marketing Strategist at Relatable
February 1, 2022 - August 1, 2024
Project Manager skilled in overseeing influencer collaborations; maintains client communications, budgets, and timelines, and leads teams to achieve successful outcomes. Influencer Marketing Strategist: crafts engaging campaign briefs, analyzes influencers, and prepares insightful reports. Strong expertise in strategic planning, client relationship management, and data-driven decision making.
Social Media Assistant Intern at Vogue Scandinavia
August 1, 2021 - November 1, 2021
Content creation and publishing on social media, crafting newsletters, video editing, storyboarding, planning and executing photo shoots. Represented the Social Media team at shoots, generating behind-the-scenes content for enhanced brand visibility. Contributed to meetings and delivered valuable insights.
Content Coordinator at Urbanista
April 1, 2021 - July 1, 2021
Oversaw branding, copy, layout, visual look, and overall content of the websites. Improved and maintained content to achieve business goals. Translations, collecting internal needs, and coordinating with external agencies.
Campaign Coordinator Intern at Intern Collabs
February 1, 2021 - March 1, 2021
Created and managed influencer marketing campaigns. Contacted clients, negotiated fees with influencers, created briefs and suitable profiles, followed up on content creation, and scheduled timelines.
Office Responsible at Afound
September 1, 2018 - October 1, 2019
Part of the HR team; assisted the Social Media Responsible with updates on Instagram and creating content for Instagram Stories. Handled a broad range of tasks including administration, onboarding new employees, event planning, assisting with photoshoots, supplier liaison, office moves and security, and general problem solving. Participated in training such as Presentation Techniques and Project Leader.

Education

Digital Communication in Social Media at Medieinstitutet Stockholm
August 1, 2020 - April 1, 2022
Course in Media and Communication Science A at Södertörns Högskola
August 1, 2016 - January 1, 2017
Introduction course at Bergs School of Communication
February 1, 2016 - March 1, 2016
High School Education with Finance and Law focus at Hersby Gymnasium
August 1, 2011 - June 1, 2014

Qualifications

CPR / Fire Training
January 11, 2030 - February 16, 2026
SIMBA Project Leader Training
January 11, 2030 - February 16, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Other