I'm a product designer with 7+ years of overall design experience, including illustration and graphic design, and 4+ years in product design across early-stage products, internal tools, government platforms, and immersive XR experiences. I translate ambiguous, multi-stakeholder workflows into structured, scalable design systems, backed by user research (interviews, journey mapping, card sorting, usability testing) and close collaboration with engineering. My work spans across product and brand design, VR/XR interfaces, and responsive web experiences. I lead end-to-end design, build reusable design systems, and partner with cross-functional teams to deliver user-centered solutions that align with business goals.

Keerthana Ravichandran

I'm a product designer with 7+ years of overall design experience, including illustration and graphic design, and 4+ years in product design across early-stage products, internal tools, government platforms, and immersive XR experiences. I translate ambiguous, multi-stakeholder workflows into structured, scalable design systems, backed by user research (interviews, journey mapping, card sorting, usability testing) and close collaboration with engineering. My work spans across product and brand design, VR/XR interfaces, and responsive web experiences. I lead end-to-end design, build reusable design systems, and partner with cross-functional teams to deliver user-centered solutions that align with business goals.

Available to hire

I’m a product designer with 7+ years of overall design experience, including illustration and graphic design, and 4+ years in product design across early-stage products, internal tools, government platforms, and immersive XR experiences. I translate ambiguous, multi-stakeholder workflows into structured, scalable design systems, backed by user research (interviews, journey mapping, card sorting, usability testing) and close collaboration with engineering.

My work spans across product and brand design, VR/XR interfaces, and responsive web experiences. I lead end-to-end design, build reusable design systems, and partner with cross-functional teams to deliver user-centered solutions that align with business goals.

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Language

English
Fluent

Work Experience

Product & Brand Designer at Youtopia
November 1, 2025 - March 1, 2026
Owned end-to-end AI-powered producer workflows, transforming operational processes into a unified experience for kitchen management, inventory, meal optimization and payments; improved task efficiency by 25%.
Mid Level Designer at Youtopia
November 1, 2025 - Present
Designed and iterated an AI-powered internal admin interface, improving task efficiency by 25% through structured workflows and usability enhancements. Built and maintained a design system spanning mobile app and packaging, increasing design consistency across teams by 30%. Collaborated with engineering, marketing, and packaging teams, streamlining decision-making and reducing rework by 15%. Provided continuous design feedback and documentation, aligning digital and physical product touchpoints and ensuring cohesive brand experience.
Lead UI/UX Designer at Imaging Research Center, UMBC
January 1, 2025 - May 1, 2025
Led UX design for VR/XR platform, defined navigation, controls, and spatial interaction patterns; conducted user interviews and usability testing, including NGO client sessions, to guide design decisions; iterated VR interaction systems through prototyping and A/B testing, increasing engagement by 40% and reducing cognitive load by 30%; built a reusable VR design system and partnered with engineers via Miro to align needs with technical implementation.
UI Designer at Imaging Research Center, UMBC
January 1, 2025 - May 1, 2025
Led UX design for the REVLR VR interface, increasing user engagement by 40% through human-centered design. Built a scalable VR design system, improving usability and cross-platform consistency. Conducted A/B and usability tests, reducing cognitive load by 30% and enhancing task flow.
Product Designer at BlueMeta Technologies
November 1, 2024 - May 1, 2025
Led UX design for MyBlockCounts Android app; translated geospatial property data into clear information architecture; built scalable design systems for Blu Meta’s brand ecosystem; redesigned the mobile website and improved consistency across products; represented design in stakeholder meetings and collaborated with content strategy and UX writing.
Product Designer Intern at BlueMeta Technologies
November 1, 2024 - May 1, 2025
Built reusable design systems for web and mobile, achieving 100% visual consistency and reducing design errors by 20%. Delivered UX solutions for ByBlack and the University of Maryland, improving accessibility and maintaining a 98% on-time delivery rate. Redesigned MyBlockCounts, increasing engagement by 30% through enhanced usability and visual hierarchy. Collaborated with cross-functional teams to streamline design handoffs and align research insights with design strategy.
Associate Product Designer at Qube Cinema Technologies
August 1, 2022 - August 1, 2023
Designed Justickets app with 1M+ downloads, refining booking workflows and creating app store graphics; led 0-1 design for YourScreens, a government platform, simplifying multi-stakeholder workflows and operational journeys; designed web experience for Qube Wire, a global theatrical distribution platform; mentored interns and new designers through onboarding, design critiques, and workflow guidance.
Product Designer at Qube Cinema Technologies
August 1, 2022 - August 1, 2023
Designed YourScreens, a State Government app, driving a 15% rise in engagement through end-to-end UX/UI design. Enhanced Justice ke ts UI with refined interactions, improving user satisfaction by 10%. Built scalable design systems and visual assets, strengthening brand consistency and team collaboration by 20%. Led UX improvements for Qube Wire and Qube XP, optimizing information architecture and mentoring new interns to accelerate delivery.
UI Designer & Generalist at Data Drone
August 1, 2021 - September 1, 2021
Designed animation storyboards and layouts for client deliverables, improving storytelling impact by 20%. Produced white paper layouts for 50+ clients, increasing downloads by 15% through accessible visual design. Optimized Shopify e-commerce interface, driving a 25% rise in online sales via improved UX flow.

Education

Master of Science at University of Maryland, Baltimore County
January 11, 2030 - May 1, 2025
Bachelor of Science in Computer Science at M.O.P Vaishnav College for Women
January 11, 2030 - June 1, 2022
Master of Science in Human-Centered Computing at University of Maryland, Baltimore County
January 11, 2030 - May 1, 2025
Bachelor of Science in Computer Science at M.O.P. Vaishnav College for Women, India
January 11, 2030 - June 1, 2022

Qualifications

Google UX Design Certificate
January 11, 2030 - February 17, 2026
Adobe XD Certification
January 11, 2030 - February 17, 2026
Google UX Design Certificate
January 11, 2030 - June 30, 2026
Adobe XD Certification
January 11, 2030 - June 30, 2026

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services