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I'm Kushagra Gupta, a results-driven email marketing strategy consultant focused on helping e-commerce and B2B/DTC brands grow engagement and revenue through end-to-end email programs, lifecycle campaigns, and deliverability optimization. I partner with clients to design scalable email ecosystems, leveraging segmentation, testing, and AI-powered personalization to improve open rates, click-through, and customer lifetime value, while staying ahead of industry innovations such as AMP, BIMI, and zero-party data.…I'm Kushagra Gupta, a results-driven email marketing strategy consultant focused on helping e-commerce and B2B/DTC brands grow engagement and revenue through end-to-end email programs, lifecycle campaigns, and deliverability optimization. I partner with clients to design scalable email ecosystems, leveraging segmentation, testing, and AI-powered personalization to improve open rates, click-through, and customer lifetime value, while staying ahead of industry innovations such as AMP, BIMI, and zero-party data.

Kushagra Gupta

Marketing Strategist, Digital Marketer, Content Strategist, +2

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I'm Kushagra Gupta, a results-driven email marketing strategy consultant focused on helping e-commerce and B2B/DTC brands grow engagement and revenue through end-to-end email programs, lifecycle campaigns, and deliverability optimization. I partner with clients to design scalable email ecosystems, leveraging segmentation, testing, and AI-powered personalization to improve open rates, click-through, and customer lifetime value, while staying ahead of industry innovations such as AMP, BIMI, and zero-party data.…I'm Kushagra Gupta, a results-driven email marketing strategy consultant focused on helping e-commerce and B2B/DTC brands grow engagement and revenue through end-to-end email programs, lifecycle campaigns, and deliverability optimization. I partner with clients to design scalable email ecosystems, leveraging segmentation, testing, and AI-powered personalization to improve open rates, click-through, and customer lifetime value, while staying ahead of industry innovations such as AMP, BIMI, and zero-party data.

Available to hire

I’m Kushagra Gupta, a results-driven email marketing strategy consultant focused on helping e-commerce and B2B/DTC brands grow engagement and revenue through end-to-end email programs, lifecycle campaigns, and deliverability optimization.
I partner with clients to design scalable email ecosystems, leveraging segmentation, testing, and AI-powered personalization to improve open rates, click-through, and customer lifetime value, while staying ahead of industry innovations such as AMP, BIMI, and zero-party data.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Advanced

Hindi

Advanced

Work Experience

Email Marketing Strategy Consultant (B2B & DTC) at Krivy Co., Virtual (Contract)

January 1, 2022 - Present

Advised over ten e-commerce clients on full-funnel email journeys, from onboarding through retention and loyalty, driving 20-30% gains in engagement and revenue. Conducted A/B and multivariate tests on subject lines, content and send cadence, boosting click-through rates and reducing unsubscribes. Built segmentation models (RFM, behavior, churn-risk) and implemented deliverability best practices (SPF, DKIM, BIMI) with automated performance dashboards to sustain 98%+ inbox rates. Leveraged AI personalization, AMP modules, BIMI verification, dark-mode tweaks, accessibility fixes and zero-party data strategies to boost deliverability and trust.

Business Development Executive at Urban Animal, Virtual

January 1, 2021 - December 1, 2021

Exceeded sales targets by 45% through partnerships with vet clinics and pet stores, managing key stakeholder relationships.

Marketing Intern at Bosscoder Academy, Virtual

September 1, 2020 - December 1, 2020

Supported multi-channel engagement campaigns, spotlighting alumni success stories and boosting course signups by 12%.