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I am motivated by environments where numbers tell a story and performance can be continuously improved. Working with digital campaigns has taught me to think analytically, act strategically, and focus on measurable results. I value ownership, adaptability, and the opportunity to contribute to growth through structured, data-driven approaches.…

Paola Marrazzo

Digital Marketer, Marketing Strategist, Content Strategist, +2

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I am motivated by environments where numbers tell a story and performance can be continuously improved. Working with digital campaigns has taught me to think analytically, act strategically, and focus on measurable results. I value ownership, adaptability, and the opportunity to contribute to growth through structured, data-driven approaches.…

Available to hire

I am motivated by environments where numbers tell a story and performance can be continuously improved. Working with digital campaigns has taught me to think analytically, act strategically, and focus on measurable results. I value ownership, adaptability, and the opportunity to contribute to growth through structured, data-driven approaches.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

English

Advanced

Spanish; Castilian

Advanced

Work Experience

Sales Reception Desk at Teleperformance Greece

September 1, 2021 - August 31, 2023

Google Ads first contact management with focus on initial CRO. Lead generation optimization for Google Ads and SEM campaigns. Strategic consulting solutions PPC and display campaigns on Google Ads. Planning upselling strategies and optimizing conversion rate. Definition of customer loyalty strategies for brand growth. Data-driven approach for UX/UI optimization and content development.

Content Moderator at Mediterranean Foods Company

September 1, 2023 - July 31, 2024

Moderating content to ensure policy compliance and brand consistency; supported content moderation workflows in Christchurch, New Zealand.

Customer Success at Teleperformance Greece

March 1, 2025 - May 31, 2025

Supporting execution and optimization of performance-driven digital advertising campaigns. Analyzing campaign performance and KPIs to drive optimization. Aligning campaign strategy with client objectives in collaboration with Sales teams.

Intern at Museo Egizio (Egyptian Museum)

January 1, 2021 - December 31, 2021

Internship in Turin, Italy. Involved in archaeological research and museum projects.

Intern at National Archaeological Museum (Museo Archeologico Nazionale)

January 1, 2019 - December 31, 2019

Internship in Naples, Italy. Assisted archaeologists and supported museum activities.