Over the past seven years, I have built a career transforming creative concepts into powerful brand narratives. From content creation to full-scale social media strategy, my work combines photography, videography, and marketing expertise to help brands grow, connect, and stand out in competitive markets.

CHARLOTTE WEINSTEIN

Over the past seven years, I have built a career transforming creative concepts into powerful brand narratives. From content creation to full-scale social media strategy, my work combines photography, videography, and marketing expertise to help brands grow, connect, and stand out in competitive markets.

Available to hire

Over the past seven years, I have built a career transforming creative concepts into powerful brand narratives. From content creation to full-scale social media strategy, my work combines photography, videography, and marketing expertise to help brands grow, connect, and stand out in competitive markets.

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Work Experience

Social Media & Influencer Manager at RE:NEW Beauty; Bio Sculpture; Elim Spa; Tint
December 1, 2020 - Present
Lead social media and content strategy, community management, influencer and brand partnerships, event coordination, and PR across multiple platforms. Key achievements include launching a viral TikTok content series, designing and running events for partnerships and celebrities, managing TikTok, Instagram, Facebook and YouTube channels, delivering a full-year growth/brand strategy, reporting insights to stakeholders, increasing Instagram followers by up to 766.6% on one page and 320% on another, and a 272% uplift in sales from social activity. Built and maintained a strong network of industry contacts and influencers to drive successful collaborations and activations.
Marketing Executive at Quanta
February 1, 2019 - November 1, 2020
Plan, create and schedule updates across LinkedIn, Facebook, Twitter and Instagram using Hootsuite; write engaging content aligned with SEO; design and schedule email communications via Mailchimp; act as brand guardian; monitor and improve SEO and liaise with external SEO agency; analyze and report marketing campaign results.
Creative Content and Marketing Executive at Clean Performance Nutrition & HTC Health
December 1, 2018 - February 1, 2019
Creative content and marketing executive on maternity contract; contributed to content creation and marketing activities.
Marketing Assistant at Broadwick Live
March 1, 2018 - December 1, 2018
Supported marketing campaigns, content production and event-related activities; assisted with campaign scheduling and coordination.
Marketing Assistant at VMAGROUP
September 1, 2017 - April 1, 2018
Assisted with marketing campaigns, content development and communications; contributed to client deliverables.

Education

BA Honours - Fine Art Drawing at Camberwell College of Arts (University of the Arts London)
January 1, 2014 - January 1, 2017
Foundation Diploma in Art and Design at Oakland's College
January 1, 2013 - January 1, 2014
City & Guilds Life Drawing at City & Guilds
January 1, 2013 - January 1, 2014
A-Levels at St. George’s School
January 1, 2006 - January 1, 2008
GCSE at St. George’s School
January 1, 2006 - January 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Other