Available to hire
Jason VanderHoff is a seasoned graphic designer and illustrator with over 20 years of experience across many industries, including the fast-paced garment sector of New York City, the dynamic promotional products scene in South Florida, and the niche custom vehicle wrap market in Michigan. Jason’s career reflects a unique blend of creativity, technical precision, and an unwavering passion for visual storytelling.
Skills
Work Experience
Art Director / Brand Manager at Wizard Creations (WC) / Wizard Digital (WD)
May 1, 2016 - March 1, 2020Directing the creative and production art workflow for a team of 5 graphic artists. Managing all facets of the Wizard Creations brand. Overseeing day-to-day creative and production needs of clients and their branded merchandise. Collaborating with sales and marketing to produce sales tools and visual marketing strategies. Organizing brand collateral for clients across WC and WD.
Sr. Creative / Production Artist at Lacrossewear Inc. / NVIZIN
February 1, 2015 - April 1, 2016Developing creative concepts and final production art for screen printing and embroidery, dye sublimation for cut and sew jerseys, vinyl banners, tradeshow displays, promotional items; web development; marketing materials.
Sr. Creative / Production Artist at Extreme Graffix
November 1, 2020 - PresentDeveloping creative, eye-catching graphics for custom vehicle wraps, signage, garments and promo items; communicating with the sales team and their clients to effectively and efficiently meet the clients' needs; developing the production ready files, properly formatted for final output; working closely with the sales and marketing teams to produce sales tools and visual marketing strategies; organizing the brand collateral of our clients.
Sr. Creative Designer at Weatherproof / MV Sport
November 1, 2007 - October 1, 2010Creating original screen print and embroidery graphics for collegiate apparel; logo development for unlicensed schools; development of sales and marketing tools (catalogs, email blasts, specialized programs) for sales reps and college bookstores; understanding and maintaining branding guidelines for CLC, SMA, and LRG licensed schools; constant research of screen print and embroidery techniques for creative application; creative development for special licenses including Elvis Presley Enterprises, The US Coast Guard, Bike Week South Dakota, 1821 Pictures, Minnesota State HS Athletic Tournaments, NY Islanders, and many more; developing MV Sport’s first overseas applique embroidery program, developing all of the original graphics as well as providing vendor tech packs.
Jr. Creative Designer at J. America Sportswear
July 1, 2007 - October 1, 2007Daily creative art and coordination; logo creation for unlicensed schools; understanding regulations for CLC, SMA, and LRG licensing; creation of “Hot Market” graphics for BCS college football; creating clean aesthetic designs for both screen print and embroidery; multiple product line creation (both collegiate and resort).
Sr. Creative / Production Artist at Outerstuff Ltd.
October 1, 2010 - February 1, 2015Final production art development and coordination for screen print and embroidery graphics; production art and screen print separation examination (over seas and domestic production); understanding and maintaining branding guidelines for NFL, NBA, MLB, NHL, MLS, and NCAA; screen printer coordination of hot market graphics for Super Bowl, World Series, Stanley Cup, NBA Finals, and also all leagues All-Star art; remotely overseeing 40 production artists in India and work scheduling via video conferencing.
Graphic Designer at New Agenda by Perrin
October 1, 2010 - February 1, 2015Graphic design work contributing to licensing and brand campaigns; collaborating on design production for sports apparel and related marketing materials.
Associate Creative Designer at New Agenda by Perrin
October 1, 2005 - July 1, 2007Daily production art for licensed Colleges / Universities screen print and embroidery. Logo creation for unlicensed schools. Understanding regulations for CLC, SMA, and LRG licensing. Creation of “Hot Market” art for NCAA BCS. Creating cutting-edge all-over print designs for mass retail. Annual product line design (55 designs) across demographics.
Education
Qualifications
Industry Experience
Media & Entertainment, Professional Services, Retail, Manufacturing
Skills
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