GC

GUADA CONCEPCION CUIZON

Available to hire

I am a results-driven SEO and Digital Marketing Consultant with over a decade of experience across ecommerce, healthcare, and consumer brands.

About

I am a results-driven SEO and Digital Marketing Consultant with over a decade of experience across ecommerce, healthcare, and consumer brands. I plan and execute online marketing strategies, optimize websites built on WordPress, Magento, and Shopify, and leverage data-driven insights to improve traffic, conversions, and ROI. I stay ahead of digital trends and apply a mix of SEO, content strategy, email marketing, and social media to help clients succeed in challenging markets.

I collaborate with product, engineering, and marketing teams to create accurate educational media, including product videos, animations, and training modules. I thrive in fast-paced environments, manage multiple accounts, and deliver clear reporting to stakeholders while maintaining brand integrity and regulatory compliance.

  • 16 years' experience
  • Joined February 2026

Industry experience

  • Software & Internet
  • Retail
  • Healthcare
  • Professional Services
  • Media & Entertainment

Work experience· 6 roles

Multimedia Specialist · AIMWELL PTY LTDApr 2020 – Present · 6 yrs 8 mos

Multimedia Specialist with a focus on healthcare safety products. Created product videos, animations, and infographics to demonstrate the use and benefits of PAPRs and medical masks. Designed brochures and digital content aligned with healthcare standards. Collaborated with engineers and healthcare experts to produce accurate instructional media and training modules for professionals. Managed website visuals and digital campaigns to enhance product visibility and market reach; optimized assets for online platforms and events.

Multimedia and Marketing Coordinator · PHARMENGE PTY LTDNov 2019 – Apr 2020 · 6 mos

Planned and executed marketing campaigns, paid advertising, and audited digital content for the company website. Optimized on-page and off-page SEO, managed WordPress and Magento platforms, and developed Newsletter EDMs for B2B and B2C. Implemented a cross-platform Social Media and EDM strategy to drive engagement and brand awareness. Managed Google Ads (search, display, shopping, video), YouTube campaigns, and multiple Merchant Centre accounts; analyzed analytics to identify opportunities and drive conversions; produced regular reporting with GA and other tools.

Ecommerce Coordinator · Discount Pharmacy Retail GroupApr 2019 – Nov 2019 · 8 mos

Managed the website backend for multiple brands (Discount Drug Store, Chemist King, Pharmasave, Wholelife). Delivered digital platform projects on time, contributed to loyalty strategy development, and collaborated with marketing to implement cross-channel digital campaigns. Assisted with SEO and competitive analysis, coordinated store training, and supported customer service and ecommerce operations.

Digital Marketing Coordinator · POLYMASTER GROUP INC.Aug 2015 – Apr 2018 · 2 yrs 9 mos
Ecommerce Manager · PAUL SMITH PTE LTDDec 2012 – Apr 2015 · 2 yrs 5 mos
SEO and Digital Marketing Manager · CASINO BONUS REVIEWSJan 2009 – Dec 2012 · 4 yrs

Education

Diploma in Social Media · Queensford College2019
Bachelor of Science in Management Accounting · University of San Jose – Recoletos2007
Bachelor of Science in Commerce – Small Business Management · University of San Jose – Recoletos2003

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