Edited fast-paced, story-driven episodes for a social-first Instagram series, balancing comedic timing, pacing, and audience engagement for short-form viewing. Integrated multi-layered graphics, motion elements, and reaction-driven cuts to enhance storytelling and retention. Collaborated with producers and creative teams to shape episode structure, refine narrative flow, and deliver polished final edits aligned with the show's brand identity.

Owner / Freelance Editor at Alexa San Roman Productions LLC

January 1, 2015 - Present

Produce, direct, shoot, and edit high-quality music videos, collaborating with artists from concept through delivery to create visually impactful, narrative-driven content. Completed work for Fearless Records, Hopeless Records, Rise Records, Sumerian Records, and more. Deliver corporate/internal videos for brands like Bud Light and Colgate, translating client messaging into clear, engaging video formats for internal communications and training. Lead live event coverage and tour documentation, including a U.S. tour with Beach Weather, producing same-day social edits and multi-platform content under tight deadlines. Film and edit wedding videos, focusing on cinematic storytelling and client satisfaction. Oversee all phases of production — pre-production planning, on-set direction, and post-production editing — with Final Cut Pro X, fast turnarounds, and brand consistency. Hire and manage freelance crews, coordinate schedules, and maintain client communication to ensure smooth project

Videographer & Editor at West Fall Recording Studio

January 1, 2013 - January 1, 2016

Pre-production: gathered and proposed ideas for music videos. Set up shoots including lighting, sound and other technical details. Edited & color graded various video projects. Prepared video for multimedia formats including web, and other digital distribution mediums.

A&R Intern at Sony Music Entertainment

September 1, 2012 - December 1, 2012

General administrative duties: answer phones, calendar management, filing, scanning, etc. Scouted new artists online. Ordered and maintained music product and office supplies for the team.

Social Media Intern at Photo Finish Records

July 1, 2011 - December 1, 2011

Managed social media accounts and responded to incoming replies and inquiries. Created engaging blog and social media content. Assisted in the general distribution of press releases and media alerts. Tracked growth and engagement, and reported on social media analytics.