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I'm Larsen Crasta, a digital marketing specialist based in Brampton, Canada. I help brands grow by building engaging social media programs, crafting content that resonates, and running data-driven performance campaigns. I’m proficient with tools like Hootsuite, Canva, CapCut, Meta Ads Manager, and Google Ads, and I have a track record of boosting reach, engagement, and conversions while collaborating with cross-functional teams.…I'm Larsen Crasta, a digital marketing specialist based in Brampton, Canada. I help brands grow by building engaging social media programs, crafting content that resonates, and running data-driven performance campaigns. I’m proficient with tools like Hootsuite, Canva, CapCut, Meta Ads Manager, and Google Ads, and I have a track record of boosting reach, engagement, and conversions while collaborating with cross-functional teams.

Larsen Crasta

Content Creator, Social Media Manager, Brand Strategist, +2

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I'm Larsen Crasta, a digital marketing specialist based in Brampton, Canada. I help brands grow by building engaging social media programs, crafting content that resonates, and running data-driven performance campaigns. I’m proficient with tools like Hootsuite, Canva, CapCut, Meta Ads Manager, and Google Ads, and I have a track record of boosting reach, engagement, and conversions while collaborating with cross-functional teams.…I'm Larsen Crasta, a digital marketing specialist based in Brampton, Canada. I help brands grow by building engaging social media programs, crafting content that resonates, and running data-driven performance campaigns. I’m proficient with tools like Hootsuite, Canva, CapCut, Meta Ads Manager, and Google Ads, and I have a track record of boosting reach, engagement, and conversions while collaborating with cross-functional teams.

Available to hire

I’m Larsen Crasta, a digital marketing specialist based in Brampton, Canada. I help brands grow by building engaging social media programs, crafting content that resonates, and running data-driven performance campaigns.

I’m proficient with tools like Hootsuite, Canva, CapCut, Meta Ads Manager, and Google Ads, and I have a track record of boosting reach, engagement, and conversions while collaborating with cross-functional teams.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Social Media Assistant at Madras Cuisine

February 1, 2025 - August 1, 2025

Conducted social listening to identify customer pain points, trends, and content gaps; translated insights into content themes and community engagement strategies. Developed organic, platform-native content ideas across Instagram and Facebook. Created reels, graphics, and storytelling-led posts using Canva, CapCut, and native tools. Managed daily community engagement, built an influencer and micro-advocate database contributing to follower growth during launch phases. Monitored audience sentiment, flagged risks, and escalated issues; tracked KPIs (reach, engagement, saves, shares, CTR) and delivered weekly performance summaries with optimization recommendations. Scheduled and published content to maintain cadence and optimize posting times.

Marketing Intern at MediaF5 Agency

February 1, 2023 - December 1, 2023

Coordinated social media execution for multiple client accounts across Instagram and Facebook. Planned and scheduled weekly and monthly content calendars. Created branded posts, reels, captions, and promotional creatives using Canva and CapCut. Supported paid social campaigns via Meta Ads Manager, including creative testing and optimization. Monitored engagement, responded to comments/DMs, and maintained brand voice consistency. Tracked KPIs (reach, engagement, CTR, CPC) and prepared performance summaries; collaborated with designers, account managers, and clients to deliver campaign deliverables on time.

Content Creator at Content Creator | LINK

November 1, 2025 - Present

Research and break down brand campaigns, advertising psychology, and business strategies into engaging short-form video content. Develop hook-driven reels and storytelling structures to maximize retention and watch time. Translate complex marketing concepts into simplified, high-engagement formats. Analyze performance metrics to optimize content themes and delivery. Script, edit, and produce reels using Canva and CapCut with a focus on pacing and visual storytelling.

Produce Associate at Walmart

January 4, 2024 - Present

Managed high-volume customer interactions, assisting 100+ customers daily and resolving inquiries. Analyzed buying patterns and seasonal demand trends to support inventory planning and merchandising. Maintained visual merchandising standards and collaborated with cross-functional teams to ensure freshness, compliance, and stock optimization.