Dina Grace Zoe Scortino

Freelance Digital Media Specialist at BenefitHub

Plans and executes content calendars while aligning editorial output with merchant promotions and marketing schedules; researches and synthesizes information from authoritative sources to produce clear and engaging articles on commerce, finance, wellness, and other top topics for career professionals

Founder/Editor at Westchester Woman

Built and launched a hyperlocal digital magazine; oversaw website development and social media presence; created and managed content across platforms; attracted advertising clients; achieved ~35,000 monthly visitors and ~50,000 page views within six months on a shoestring budget.

Founder/ Editor at Westchester Woman

Built and launched a hyperlocal digital magazine from the ground up, including website development and social media presence; created and managed content across platforms, quickly attracting advertising clients and averaging 35,000 monthly visitors and 50,000 page views within six months on a shoestring budget

Freelance Digital Media Specialist at Self-Employed | Remote

Plans and executes content calendars; researches and synthesizes information from authoritative sources to produce clear and engaging articles on commerce, finance, wellness, and lifestyle topics for career professionals. Leverages audience analytics and emerging trends to pitch and produce high-ranking SEO and commerce articles that inspire readers to click, like, share, and buy; helps small businesses increase sales through SEO writing, press releases, marketing material design, newsletters, social media, script writing, and video production. Former freelance writer for GetYourGuide, WhatNow Philly, House Digest, Mashable, Daily Meal, and Family Handyman; featured in MSN, Yahoo, Reader's Digest, Taste of Home, AOL Writer.

Freelance Digital Media Specialist at Self-Employed

Leverages audience analytics and emerging trends to pitch and produce high-ranking SEO and commerce articles that inspire readers to click, like, share, and buy; helps small businesses increase sales through SEO writing, press releases, marketing material design, newsletters, social media, scripting, and video production

Regional Field Editor at Patch/AOL

Promoted to grow county-wide metrics with written and video content; exceeded engagement targets; planned editorial and social media calendars; wrote scripts, shot, directed, and edited comedic skits and trend-driven social media videos

Local Editor at Patch/AOL

Launched one of Patch’s inaugural sites, quickly became popular and profitable; wrote content that regularly outpaced competitors; planned editorial and social media calendars for several Westchester and Rockland sites; managed budget and payroll