I'm a multi-dsicplinary designer working across visual communication and product design, with a keen focus on environmentally-aware design and how to progress this within my own practice. My skills and previous experience encompass all aspects of Visual Communication and Product Design. This includes creative direction, branding, brand strategy, typography, marketing strategy, exhibition/trade show design, corporate communications, UI and UX design (mobile and web-based), wayfinding and interpretative displays, accessibility standards, 3D visualisation and photography. This variety has allowed me to develop a strong understanding of visual storytelling, typography, and design strategy. I’ve worked as a tertiary qualified Visual Communication Designer for private and public sector organisations in Melbourne, Brisbane and Sydney, and as a Creative Lead on a consulting basis. Private sector companies that I’ve worked for include small to large design studios, advertising agencies, architectural practices, urban design, planning and construction firms.

Kent Gration

I'm a multi-dsicplinary designer working across visual communication and product design, with a keen focus on environmentally-aware design and how to progress this within my own practice. My skills and previous experience encompass all aspects of Visual Communication and Product Design. This includes creative direction, branding, brand strategy, typography, marketing strategy, exhibition/trade show design, corporate communications, UI and UX design (mobile and web-based), wayfinding and interpretative displays, accessibility standards, 3D visualisation and photography. This variety has allowed me to develop a strong understanding of visual storytelling, typography, and design strategy. I’ve worked as a tertiary qualified Visual Communication Designer for private and public sector organisations in Melbourne, Brisbane and Sydney, and as a Creative Lead on a consulting basis. Private sector companies that I’ve worked for include small to large design studios, advertising agencies, architectural practices, urban design, planning and construction firms.

Available to hire

I’m a multi-dsicplinary designer working across visual communication and product design, with a keen focus on environmentally-aware design and how to progress this within my own practice.

My skills and previous experience encompass all aspects of Visual Communication and Product Design. This includes creative direction, branding, brand strategy, typography, marketing strategy, exhibition/trade show design, corporate communications, UI and UX design (mobile and web-based), wayfinding and interpretative displays, accessibility standards, 3D visualisation and photography. This variety has allowed me to develop a strong understanding of visual storytelling, typography, and design strategy.

I’ve worked as a tertiary qualified Visual Communication Designer for private and public sector organisations in Melbourne, Brisbane and Sydney, and as a Creative Lead on a consulting basis.
Private sector companies that I’ve worked for include small to large design studios, advertising agencies, architectural practices, urban design, planning and construction firms.

See more

Language

English
Fluent

Work Experience

Lead Creative (Brisbane) at Hays Recruitment
May 1, 2025 - Present
In-house freelance creative for not-for-profit, delivering project brand strategy and digital/print advertising across platforms.
Lead Creative (Brisbane) at Urbis – Brisbane, Australia
January 1, 2023 - March 1, 2025
Creative delivery and stakeholder engagement for major government and private sector projects; led a small team, mentored staff, and recruited talent. Delivered the Legacy 2042 Brisbane Olympics and Paralympics strategy.
Brand and Design Lead at Stramit – Brisbane, Australia
June 1, 2022 - January 1, 2023
Creative direction and production of retail-facing visual communications and marketing collateral for building products across franchise, B2B and B2C channels.
Creative Director/Freelance Designer at Integration Studio – Brisbane, Australia
November 1, 2021 - Present
Freelance creative direction of branding and brand collateral for various clients and applications including digital and print.
Lead Creative at BESIX Watpac – Brisbane, Australia
February 1, 2021 - October 31, 2021
Creative direction and production of major construction project tenders and in-house marketing collateral; collaborated with department managers to produce targeted in-house collateral and bid deliverables.
Lead Designer at Superloop – Brisbane, Australia
June 1, 2019 - December 1, 2020
In-house design and production of print and digital collateral for retail promotion of NBN Home Broadband, Fixed Wireless and sub-sea cable products; produced communications for trade shows and investor relations.
Grand Jury Member / Design Awards Judge at A’ Design Awards – Como, Italy
March 1, 2019 - Present
Guest judge for international design competition across multiple disciplines.
Global Visual Communications, UI/UX Design, and Marketing Manager at TZ Limited and Infinity Design (subsidiary) – Brisbane and Sydney, Australia
December 1, 2013 - December 1, 2018
Designed, produced, and managed visual communications, brand strategy, product design, and marketing activities; included UI/UX for major international clients.
Sessional Lecturer and External Assessor at Queensland College of Art Griffith University – Brisbane, Australia
February 1, 2008 - December 1, 2013
Instructed and assessed 2nd and 3rd year product, interior and visual communication design students; taught Furniture Design and related topics; external assessment of Master of Design dissertations.
3D Design Councillor at Queensland DIA – Brisbane, Australia
January 1, 2012 - January 1, 2013
Queensland design advocate and industry representative for the 3D Design portfolio.
Lead Creative at Cox Rayner Architects – Brisbane, Australia
March 1, 2012 - September 30, 2012
Design and creative direction of submission and presentation documents including EOIs, bids, client presentations, awards submissions, and visual enhancements.
Senior Designer/Marketing Manager at Arqus Design – Brisbane, Australia
September 1, 2011 - March 31, 2012
Developed brand and collateral materials; CMS website, proposals, and marketing strategies; 3D modelling and visualization for architectural concepts.
Senior Designer/Product Designer/3D Modeller at Mode Design – Brisbane, Australia
October 1, 2009 - August 31, 2011
3D modelling and visualization for architectural concepts; in-house design for tender and proposal documents.
Design Director at Wambamboo by Kent Gration – Brisbane, Australia
September 1, 2006 - Present
Design and production of bamboo furniture and lighting range recognized nationally and internationally; exhibitions and publications.
Creative Director/Freelance Designer at Integration Studio – Brisbane, Australia
July 1, 2004 - October 1, 2009
Freelance creative direction of branding and brand collateral for various clients including government and design firms.
UI and UX Art Director, Designer at TZ Limited
November 1, 2015 - Present
Led UI/UX design for locker-based systems, coordinating console, web, and smart-device integrations across multiple projects including Nike Day Locker, Officeworks Mailman, PostNord, and Australia Post Decipher app. Managed HTML5 workflow and cross-platform delivery to ensure a cohesive user experience.
Freelance Creative/Designer at TOTO Communications
July 1, 2013 - Present
Provided freelance design services for branding, marketing collateral, and digital assets. Projects included LendingPost, Bridge View Development, LC9 website, and other CMS-driven solutions.
Designer/Maker at Wambamboo
January 1, 2008 - Present
Developed the Wambamboo range of bamboo furniture and lighting, overseeing sourcing, production, and finishing processes in Brisbane. Focused on sustainability, cross-laminated bamboo components, and eco-friendly manufacturing.
Lead Creative at Hays Recruitment
May 1, 2025 - Present
In-house freelance creative for not-for-profit, across digital and print platforms delivering new project brand strategy, digital and print advertising.
Lead Creative at Urbis – Brisbane
January 1, 2023 - March 31, 2025
Creative delivery and stakeholder engagement of major projects for Federal, State (QLD, NSW, ACT and Victoria) and Local governments, as well as private sector clients. Key responsibilities included creative direction, project management, and mentoring and managing a small team of creative professionals, working across digital and print projects, whilst collaborating with national team members. Successfully recruited, mentored, and managed a creative team to meet and exceed creative expectations and revenue targets. Successful creative production of the Legacy 2042 Brisbane Olympics and Paralympics strategy, launched by the IOC and AOC.
Brand and Design Lead at Stramit
June 1, 2022 - January 31, 2023
Creative direction and production of retail facing visual communications and marketing collateral for building products through franchise, B2B and B2C channels.
Creative Director/Freelance Designer at Integration Studio
November 1, 2021 - Present
Freelance creative direction of branding, and brand collateral for various clients and applications including digital and print.
Lead Creative / Freelance Creative at BESIX Watpac
February 1, 2021 - May 31, 2022
Creative direction and production of major construction project tenders and in-house marketing collateral, including capability statements, annual reports, and project style guides. Collaboration with department managers including the National Marketing Manager, National Indigenous Affairs Manager, and Group Work Health and Safety Manager to produce targeted in-house collateral and visual communications. Collaboration with Chief Development Officer and Project Managers to produce high-quality printed and digital bid deliverables for Kangaroo Point Green Bridge and Christchurch Multi-Use Arena. 100% success rate.
Lead Designer at Superloop
June 1, 2019 - December 31, 2020
In-house design and production of print and digital collateral for retail promotion of Superloop’s NBN ™ Home Broadband, Fixed Wireless and sub-sea cable products and services for B2C and B2B applications. Produce visual communications for marketing activities including trade shows and product launches in the Asia Pacific region. Design and production of corporate communications including annual reports and investor presentations.
Global Visual Communication, UI/UX Design, and Marketing Manager at TZ Limited / Infinity Design (subsidiary)
December 1, 2013 - December 31, 2018
Design, produce, and manage all visual communications, brand strategy, product design, and marketing activities. Design applications included digital media, video product show reels, website and portal design, technical manuals and installation guides, corporate communications, annual reports, international trade shows including stand design and installation. UI and UX design for console and mobile applications for major international clients.
Design Director at Wambamboo by Kent Gration
October 1, 2006 - Present
Design and production of bamboo furniture and lighting range which is recognised at national and international level through peer recognition, exhibitions, awards and publication.
Grand Jury Member / Design Awards Judge at A’ Design Awards
March 1, 2019 - Present
Guest judge for the A’ Design Awards international design competition across the disciplines of Product Design, Architecture, Visual Communication, Industrial Design, Interior Design, Sustainable Design, Yacht Design, Furniture Design, and Lighting Design.

Education

Master of Design (Product Design) at QCA Griffith University
January 1, 2005 - January 1, 2006
Bachelor of Arts (Visual Communication Design) at University of Ballarat
January 1, 1993 - January 1, 1996
User Experience Design at RMIT Online
January 1, 2020 - January 1, 2020
Foundations for University Teaching Workshop for Academic Staff New to Teaching at Griffith University
January 1, 2009 - January 1, 2009
Master of Design (Product Design) at Griffith University
January 1, 2005 - December 31, 2006
Bachelor of Arts (Visual Communication Design) at University of Ballarat
January 1, 1993 - December 31, 1996
User Experience Design at RMIT Online
January 1, 2020 - December 31, 2020
Foundations for University Teaching Workshop (New to Teaching) at Griffith University
January 1, 2009 - January 1, 2009

Qualifications

Level 1 Athletics Coaching – Athletics Australia
January 11, 2030 - February 19, 2026
First Aid and CPR – Allen’s Training
January 11, 2030 - February 19, 2026
Artisan Mentorship Grant
January 1, 2008 - March 26, 2026
Level 1 Athletics Coaching
January 11, 2030 - April 29, 2026
First Aid and CPR
January 11, 2030 - April 29, 2026
Arts Queensland Career Development Grant
January 1, 2011 - December 31, 2011
Artisan Mentorship – David Trubridge
January 1, 2008 - April 29, 2026

Industry Experience

Non-Profit Organization, Real Estate & Construction, Professional Services, Education, Government, Manufacturing, Media & Entertainment, Retail, Other