I'm Jurení Vergílio, a Creative Director specializing in Branding and UX/UI design with over 20 years of leading multidisciplinary teams to build high-impact brand experiences. I fuse business strategy with design systems, storytelling, and user-centered processes to transform complex challenges into clear, engaging solutions for global clients across beverage, tech, and consumer goods industries.

Jurení Vergílio

I'm Jurení Vergílio, a Creative Director specializing in Branding and UX/UI design with over 20 years of leading multidisciplinary teams to build high-impact brand experiences. I fuse business strategy with design systems, storytelling, and user-centered processes to transform complex challenges into clear, engaging solutions for global clients across beverage, tech, and consumer goods industries.

Available to hire

I’m Jurení Vergílio, a Creative Director specializing in Branding and UX/UI design with over 20 years of leading multidisciplinary teams to build high-impact brand experiences.

I fuse business strategy with design systems, storytelling, and user-centered processes to transform complex challenges into clear, engaging solutions for global clients across beverage, tech, and consumer goods industries.

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Language

Portuguese
Fluent
English
Advanced

Work Experience

Chief Creative Officer at Neo Ventures
January 1, 2024 - Present
Lead creative direction across branding, marketing campaigns, and digital experiences. Oversee concept development, design systems, and brand storytelling for innovation-driven clients. Mentor and guide designers to elevate creative quality and strategic thinking. Partner with leadership to align creative outputs with business goals and growth strategies.
UX / UI & Graphic Designer at R2U Augmented Reality / Converge
January 1, 2021 - December 31, 2023
Designed user-centered digital interfaces and immersive experiences for technology and retail clients. Supported brand positioning and marketing initiatives through creative storytelling. Delivered data-driven design solutions that improved usability, engagement, and performance.
Team Manager at Grupo Holanda Rocha
January 1, 2019 - December 31, 2021
Managed multiple design initiatives, ensuring agile delivery, consistency, and high-quality outcomes. Mentored team members to develop skills and maintain creative standards.
Art Director / Creative Team Manager at Agências 2 Pontos & Five
January 1, 2006 - December 31, 2008
Led creative teams in campaign development, proposals, and presentations. Produced integrated marketing materials and brand communications assets.
Art Director at Agências Pauta & Sorte Comunicação
January 1, 2002 - December 31, 2006
Designed advertising campaigns and brand identities for corporate clients. Supported creative strategy and brand development initiatives. Produced design assets across channels.
Senior Marketing Analyst / Product & Internal Communications Designer at Locamérica (Unidas)
January 1, 2016 - December 31, 2019
Planned and executed institutional marketing and internal branding initiatives. Designed product communications, corporate campaigns, and employee engagement programs. Supported product and brand teams, ensuring coherent messaging and storytelling.
Branding & Visual Designer (Freelance) at Beverage Industry
January 1, 2008 - December 31, 2016
Developed brand concepts, visual identities, packaging, and promotional materials for Ambev, Budweiser, Falker Bier, and other craft beer brands. Created campaigns and digital assets focused on sensory branding and storytelling.
UX/UI & Branding Designer at Neo Ventures
January 1, 2023 - January 1, 2024
Design digital and print experiences aligned with innovation, branding, and communications strategies. Collaborated with cross-functional teams on corporate transformation and positioning projects. Managed multiple design initiatives, ensuring agile delivery, consistency, and high-quality outcomes.
UX/UI & Graphic Designer at R2U Augmented Reality / Converge
January 1, 2021 - January 1, 2023
Designed user-centered digital interfaces and immersive experiences for technology and retail clients. Supported brand positioning and marketing initiatives through creative storytelling. Delivered data-driven design solutions that improved usability, engagement, and performance.
Art Director at Agencies Pontos & Five
January 1, 2006 - January 1, 2008
Led creative teams in campaign development; produced integrated marketing materials; supported brand storytelling and client briefs.
Art Director at Agencies Pauta & Sorte Comunicação
January 1, 2002 - January 1, 2006
Designed advertising campaigns; supported brand development; contributed to client presentations and creative strategy.
Art Director / Creative Team Manager at Agencies Pontos & Five
January 1, 2006 - December 31, 2008
Led creative teams in campaign development, proposals, and presentations. Produced integrated marketing materials and brand communication assets.

Education

Bachelor's Degree in Graphic Design at Universidade FUMEC
January 1, 1998 - December 31, 2001
3D Design at EBAC
January 1, 2021 - December 31, 2023
MBA in Branding at FAAP
January 11, 2030 - January 1, 2026
MBA in Branding at FAAP
January 11, 2030 - January 1, 2026
Bachelor's Degree in Graphic Design at Universidade FUMEC
January 1, 1998 - January 1, 2001
MBA in Branding at FAAP
January 1, 2026 - February 23, 2026
UX/UI Design Specialization at Google/Coursera
January 1, 2023 - December 31, 2023
3D Design at EBAC
January 1, 2021 - December 31, 2023
Web Design at INAP
January 1, 2019 - December 31, 2019
Bachelor's Degree in Graphic Design at Universidade FUMEC
January 1, 1998 - December 31, 2001

Qualifications

MBA in Branding
January 11, 2030 - January 1, 2026
Bachelor's Degree in Graphic Design
January 1, 1998 - December 31, 2001

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Education, Consumer Goods, Manufacturing
    paper SOLV Brand — Visual Identity & Branding System

    Project Presentation:

    SOLV Brand is a complete visual identity project created to express clarity, innovation, and purposeful design for a forward-thinking brand. The objective was to develop a cohesive brand system that works across digital and print contexts while reflecting the values and personality of the brand.

    The project includes logo design, color palette development, typography exploration, graphic elements, and practical applications of the identity in real-world scenarios.

    You can view the full project here:
    👉

    paper Brand Identity — NeoVentures

    Project Presentation:

    NeoVentures is a branding project focused on building a modern and dynamic visual identity for a forward-thinking business venture. The goal was to create a strong brand system that communicates innovation, professionalism, and growth potential across all touchpoints.

    The work includes logo design, color exploration, typography choices, graphic elements, and applications for real-world brand usage in digital and print formats.

    You can view the full project here:
    👉

    paper UFC Tech Hub BRAD — Brand Identity & Visual System

    Project Presentation:

    UFC Tech Hub BRAD is a branding project developed to create a strong and modern visual identity for a technology and innovation hub connected to the university ecosystem. The goal was to visually represent innovation, connection, growth, and technological impact.

    The project includes logo development, visual concept creation, graphic elements, typography exploration, and real-world brand applications. The visual system was designed to be flexible, scalable, and consistent across different platforms and communication materials.

    You can view the full project here:
    👉