I'm an experienced Visual Communication Designer with a focus on graphic design, video production, motion design, and digital marketing, currently leading a creative team. I enjoy bringing ideas to life through visuals and ensuring every piece aligns with the brand’s goals. I’m detail-oriented, proficient with design tools, and I thrive on delivering high-quality results. I’m adaptable, hardworking, and I believe in understanding each project deeply through research and collaboration. I lead multidisciplinary teams to craft cohesive brand experiences, from concept to delivery, and I continually seek opportunities to learn and elevate the impact of visual storytelling across platforms.…

Farisa Sohail

I'm an experienced Visual Communication Designer with a focus on graphic design, video production, motion design, and digital marketing, currently leading a creative team. I enjoy bringing ideas to life through visuals and ensuring every piece aligns with the brand’s goals. I’m detail-oriented, proficient with design tools, and I thrive on delivering high-quality results. I’m adaptable, hardworking, and I believe in understanding each project deeply through research and collaboration. I lead multidisciplinary teams to craft cohesive brand experiences, from concept to delivery, and I continually seek opportunities to learn and elevate the impact of visual storytelling across platforms.…

Available to hire

I’m an experienced Visual Communication Designer with a focus on graphic design, video production, motion design, and digital marketing, currently leading a creative team. I enjoy bringing ideas to life through visuals and ensuring every piece aligns with the brand’s goals. I’m detail-oriented, proficient with design tools, and I thrive on delivering high-quality results. I’m adaptable, hardworking, and I believe in understanding each project deeply through research and collaboration.

I lead multidisciplinary teams to craft cohesive brand experiences, from concept to delivery, and I continually seek opportunities to learn and elevate the impact of visual storytelling across platforms.

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Language

Urdu
Fluent
English
Advanced

Work Experience

Creative Media Manager at KWS Middle East
November 1, 2024 - Present
Continued leadership in creative campaigns, overseeing in-house brands and multi-channel content. Built and refined brand storytelling, coordinated cross-functional teams, and maintained consistency across all touchpoints to drive engagement and leads.
Video Editor & Graphic Designer at Stard Arkmond
June 1, 2024 - November 1, 2024
Responsible for video editing and graphic design work, including on-ground production coordination and post-production deliverables. Collaborated with cross-functional teams to ensure timely delivery of quality visual content for campaigns and events.
Design Specialist & Video Producer at Infer Digital (HUM Networks)
June 1, 2023 - June 1, 2024
Managed pre-production (shoots) and post-production (video, graphic design, audio enhancement, motion design) for explainer videos. Rebranded a podcast, managed studio setup and shoots, and worked with high-end tech equipment. Led projects from concept to completion, coordinating with multidisciplinary teams for cohesive outcomes. Achievements include explainer videos reaching 24k, 64k, and 79k organic views on Instagram. Promoted to Creative Lead, with responsibilities shifting to video production and managing the creative team.
Creative Lead at Gulf Alliance
June 1, 2021 - June 1, 2023
Lead and manage creative campaigns, ensuring content aligns with brand and business objectives. Develop and execute high-performing social media content, build and coordinate a cross-functional creative team (designers, video producers, UI/UX designers, and writers), and oversee content calendars and digital storytelling to strengthen brand identity and generate leads. Collaborate with clients to deliver high-quality visuals under tight deadlines.
Creative Media Manager at KWS Middle East
January 1, 2020 - July 1, 2023
Lead and manage creative campaigns for KWSME and its diverse client portfolio, aligning content with brand and business objectives. Develop high-performing social media content to increase engagement and brand visibility. Oversee and coordinate a cross-functional creative team, including graphic designers, video producers, UI/UX designers, and content writers. Manage multiple in-house brands, plan content calendars, and drive digital storytelling to build brand identity and generate leads. Lead the KWSME podcast, Sharks in Suits, and analyze campaign performance to continuously optimize content strategies and ROI.

Education

Bachelor of Design at COMSATS University
January 1, 2017 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Other