I am a results-oriented product, marketing, and procurement professional with over 8 years of experience driving growth through data-driven product optimization and strategic sourcing. I thrive in cross-functional teams, turning insights into tangible outcomes and lasting value. I’m looking for remote or international opportunities in Marketing and Product Planning, where I can apply my blend of analytics, storytelling, and collaboration to elevate brands and products.

Yu - Ting Tseng

I am a results-oriented product, marketing, and procurement professional with over 8 years of experience driving growth through data-driven product optimization and strategic sourcing. I thrive in cross-functional teams, turning insights into tangible outcomes and lasting value. I’m looking for remote or international opportunities in Marketing and Product Planning, where I can apply my blend of analytics, storytelling, and collaboration to elevate brands and products.

Available to hire

I am a results-oriented product, marketing, and procurement professional with over 8 years of experience driving growth through data-driven product optimization and strategic sourcing. I thrive in cross-functional teams, turning insights into tangible outcomes and lasting value. I’m looking for remote or international opportunities in Marketing and Product Planning, where I can apply my blend of analytics, storytelling, and collaboration to elevate brands and products.

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Language

English
Advanced

Work Experience

Senior Product Manager at Alpha Catering Co., Ltd.
June 1, 2025 - Present
Lead end-to-end product management for retail e-commerce brands including Chicken Soup San, Chicken Soup Uncle, and Menya Itto. Orchestrated the optimization and launch of 3 product lines within an 8-week timeline. Collaborated with cross-functional teams (R&D, Marketing, Operations, Procurement) to ensure on-time project delivery. Defined Product Requirement Documents (PRD), pricing strategies, and Go-to-Market plans. Key achievements: boosted new product sales by 15% in the first month through data analysis and customer feedback optimization; increased single-item gross margin by 5-8% by refining product specifications and supplier schemes.
Procurement Specialist (B2B) at Coupang
November 1, 2024 - May 1, 2025
Managed strategic sourcing and supplier relationships for a leading e-commerce platform. Reduced procurement costs by 20% through market analysis and competitive bidding strategies. Expanded the supplier network by onboarding 100+ new strategic partners quarterly. Improved supplier on-time delivery rate to 98% by establishing a rigorous management system. Optimized procurement processes using automation tools, increasing efficiency by 95%. Collaborated with inventory teams to improve inventory turnover by 95%.
Marketing Supervisor at CHENYIN Packaging Design & Marketing Co., Ltd.
June 1, 2024 - November 1, 2024
Formulated and executed comprehensive brand marketing strategies, including SEO/SEM, social media, and content marketing. Analyzed market trends and competitor data to optimize campaign ROIs and conversion rates. Managed social media channels (TikTok, YouTube) and created engaging multimedia content. Key achievements: increased website traffic by 30% and drove product sales growth by 20% within 5 months; planned and executed a large-scale event attracting over 1,000 participants with high media coverage.
Program Producer / Project Manager at Happy Radio
April 1, 2023 - May 1, 2024
Managed government bidding projects, including demand analysis, proposal writing, cost estimation, and cross-department coordination. Used RCS and Zetta systems for program scheduling and Adobe Audition for audio post-production. Conducted risk assessments and presented proposals in client defense meetings.
Freelance Blogger / Content Creator at Remote
January 1, 2023 - January 1, 2024
Operated a blog focused on Food, Parenting, and Beauty, achieving 490,000 weekly traffic and cultivating an audience of 95% women ages 25-50.
Marketing Specialist at Greenpeace
March 1, 2022 - March 1, 2023
Delivered marketing campaigns, content creation, and social media management to support environmental campaigns and volunteer engagement.
Customer Service Representative at Deliveroo
February 1, 2019 - March 1, 2020
Provided front-line customer service support, addressing inquiries and resolving issues to ensure a positive user experience.

Education

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Qualifications

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Industry Experience

Retail, Software & Internet, Professional Services, Media & Entertainment

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