I am Surya Kanta Dasgupta, a Senior SEO Analyst with 13+ years of experience in UK-based medical and dental projects. I focus on on-page, off-page and technical SEO to drive organic growth, lead generation and SERP visibility. I have led SEO audits, content optimization and link-building campaigns, and I bring a strong understanding of local UK SEO, keyword strategy, and performance metrics to deliver measurable results for healthcare and professional services clients.

Surya Kanta Dasgupta

I am Surya Kanta Dasgupta, a Senior SEO Analyst with 13+ years of experience in UK-based medical and dental projects. I focus on on-page, off-page and technical SEO to drive organic growth, lead generation and SERP visibility. I have led SEO audits, content optimization and link-building campaigns, and I bring a strong understanding of local UK SEO, keyword strategy, and performance metrics to deliver measurable results for healthcare and professional services clients.

Available to hire

I am Surya Kanta Dasgupta, a Senior SEO Analyst with 13+ years of experience in UK-based medical and dental projects. I focus on on-page, off-page and technical SEO to drive organic growth, lead generation and SERP visibility.

I have led SEO audits, content optimization and link-building campaigns, and I bring a strong understanding of local UK SEO, keyword strategy, and performance metrics to deliver measurable results for healthcare and professional services clients.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Bengali
Advanced
Hindi
Advanced

Work Experience

SEO Professional
January 1, 2012 - Present
Senior SEO Analyst responsible for on-page and off-page optimization, keyword analysis, website audits (on-page and technical), competitor analysis, and content optimization. Expertise in creating SEO-friendly navigation, URL structures, and schema implementations. Proficient with Google Analytics and Google Webmaster Tools, Ahrefs, Magestic, Screaming Frog, Semrush, and other SEO tools. Manages local listings, link-building campaigns, and content submissions (articles, Web2.0, guest posts, press releases, etc.). Keeps updated on Google algorithm changes and search updates. Monitors, analyzes, and reports on SEO performance and identifies optimization opportunities. 2012–present.
Senior SEO Analyst
January 1, 2012 - Present
Led and executed SEO campaigns focusing on on-page and off-page optimization, keyword research, technical audits, and competitive analysis. Improved site architecture, created SEO-friendly navigation, and implemented schema markup. Monitored performance with Google Analytics and Search Console, generated regular reports, and collaborated with content and development teams to drive sustainable organic growth. Knowledge of Google core updates and best practices enabled effective adaptation to Panda, Penguin, Hummingbird, and Page Experience changes. Experience with local SEO and various link-building techniques, including directory listings, guest posts, Web2.0, press releases, and social sharing.
SEO Executive at Kreative Machines
January 1, 2014 - January 1, 2016
Managed on-page and off-page SEO, including content optimization and link-building to enhance search visibility.
Senior SEO Analyst at Induji Technologies Pvt Ltd
January 1, 2016 - Present
Led technical SEO, resolved site issues, and monitored performance metrics to improve rankings and organic growth.
SEO Specialist at Black Keyboard Softwares Pvt Ltd
January 1, 2003 - Present
Conducted keyword research while optimizing on-page and technical SEO elements.

Education

High secondary at Mukul Bose Memorial Institution
April 2, 1996 - February 1, 2003
Higher Secondary at W.B.C.H.S.E.
January 11, 2030 - February 21, 2026
Higher Secondary Education at WBCHSE (West Bengal Council of Higher Secondary Education)
January 11, 2030 - May 19, 2026
SEO Specialist at Black Keyboard Softwares Pvt Ltd
January 1, 2003 - May 19, 2026

Qualifications

Higher Secondary
April 2, 1996 - February 1, 2003
SEO Specialist
January 1, 2003 - May 19, 2026

Industry Experience

Professional Services, Software & Internet, Healthcare, Media & Entertainment