Designed sleepwear patterns using Adobe Photoshop; created colorways and mood boards; collaborated with production and design teams to ensure manufacturability and quality; prepared design assets for hand-off to development.

Senior Textile Designer at Sahra Designs Studio

January 1, 2004 - January 1, 2006

Led print and pattern development; created mood boards; prepared production-ready files; collaborated with technical and production teams to ensure quality and feasibility; contributed to collections and trend forecasting.

Designer / Division Lead at Jane Ashley Division at Jeet Imports

January 1, 2015 - December 31, 2022

Created seasonal prints, color stories, and pattern development; managed client relationships and trend research; traveled internationally and domestically for market research and growth.

Textile Designer at SAHRA DESIGNS STUDIO

January 1, 2006 - Present

Led end-to-end operations for a natural and organic beauty brand inspired by travel; handled product research and development, e-commerce launch, and customer satisfaction; designed product graphics and managed social media campaigns, influencer outreach, and digital advertising.

Division at Jet Imports (Jane Ashley Division)

January 1, 2015 - January 1, 2022

Created seasonal concepts & color palettes; produced original prints; prepared production-ready files; attended textile trade shows to showcase collections; built client relationships across children's wear, women's wear and home furnishings.

Founder at Nature Lash Skin Care

January 1, 2006 - Present

Founded a natural skincare brand; led end-to-end operations from product research and development to e-commerce launch; built social media campaigns and digital advertising to grow brand awareness and customer engagement.