Hi, I’m Walda Sidharthan P, based in Antwerp, Belgium. I am an EdTech and data-driven operations and marketing analyst with 4+ years of experience working with digital learning platforms like Entri App and BYJU'S. I excel at presenting education products to parents and students through structured virtual demos and personalized communication, and I’m skilled at turning complex learning tools into clear, relatable explanations that build trust and engagement. I have a strong track record coordinating cross-functional teams, managing CRM data for 2,000+ learners, and monitoring learner engagement metrics to refine communication strategies. I’m comfortable delivering scripted content naturally and adapting tone for parent-focused audiences. I’m open to hybrid or on-site roles in Belgium or across the EU (with a valid work permit).

Walda Sidharthan P

Hi, I’m Walda Sidharthan P, based in Antwerp, Belgium. I am an EdTech and data-driven operations and marketing analyst with 4+ years of experience working with digital learning platforms like Entri App and BYJU'S. I excel at presenting education products to parents and students through structured virtual demos and personalized communication, and I’m skilled at turning complex learning tools into clear, relatable explanations that build trust and engagement. I have a strong track record coordinating cross-functional teams, managing CRM data for 2,000+ learners, and monitoring learner engagement metrics to refine communication strategies. I’m comfortable delivering scripted content naturally and adapting tone for parent-focused audiences. I’m open to hybrid or on-site roles in Belgium or across the EU (with a valid work permit).

Available to hire

Hi, I’m Walda Sidharthan P, based in Antwerp, Belgium. I am an EdTech and data-driven operations and marketing analyst with 4+ years of experience working with digital learning platforms like Entri App and BYJU’S. I excel at presenting education products to parents and students through structured virtual demos and personalized communication, and I’m skilled at turning complex learning tools into clear, relatable explanations that build trust and engagement.

I have a strong track record coordinating cross-functional teams, managing CRM data for 2,000+ learners, and monitoring learner engagement metrics to refine communication strategies. I’m comfortable delivering scripted content naturally and adapting tone for parent-focused audiences. I’m open to hybrid or on-site roles in Belgium or across the EU (with a valid work permit).

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Language

English
Fluent

Work Experience

Market Development Analyst at Entri App
July 1, 2023 - January 1, 2024
Supported digital education campaigns targeting student learners and parents. Collaborated with content, tech, and design teams to improve clarity of program communication. Ensured consistent messaging across campaigns to enhance user understanding. Managed CRM data for 2,000+ learners, supporting structured engagement and follow-ups. Monitored learner engagement metrics to refine communication strategy.
Senior Business Development Associate at BYJU'S
November 1, 2021 - July 1, 2023
Conducted structured virtual product demonstrations for parents and students, explaining K–12 learning programs in a clear, conversational manner. Adapted messaging based on parent concerns and student learning levels. Delivered engaging presentations via Zoom, maintaining confident on-camera communication. Designed tailored presentation materials, contributing to a 20% increase in demo-to-sale conversion. Built trust with families by clearly explaining learning outcomes, curriculum benefits, and student progress tracking.
Lead Officer at Banwet Industries Pvt.Ltd
April 1, 2021 - November 1, 2021
Developed and maintained 30+ SOPs and process maps to standardize operations. Created structured documentation and communication workflows. Coordinated cross-functional teams to ensure clarity in project execution. Supported internal events and process documentation.

Education

Bachelor of Engineering at University of Calicut
June 1, 2014 - June 1, 2018
Business Analyst Certification at Excelr
September 1, 2023 - April 1, 2024

Qualifications

Business Analyst Certification
September 1, 2023 - April 1, 2024

Industry Experience

Education, Software & Internet, Professional Services, Media & Entertainment, Retail