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Walda Sidharthan P

Available to hire

Hi, I’m Walda Sidharthan P, based in Antwerp, Belgium. I am an EdTech and data-driven operations and marketing analyst with 4+ years of experience working with digital learning platforms like Entri App and BYJU'S.

About

Hi, I’m Walda Sidharthan P, based in Antwerp, Belgium. I am an EdTech and data-driven operations and marketing analyst with 4+ years of experience working with digital learning platforms like Entri App and BYJU’S. I excel at presenting education products to parents and students through structured virtual demos and personalized communication, and I’m skilled at turning complex learning tools into clear, relatable explanations that build trust and engagement.

I have a strong track record coordinating cross-functional teams, managing CRM data for 2,000+ learners, and monitoring learner engagement metrics to refine communication strategies. I’m comfortable delivering scripted content naturally and adapting tone for parent-focused audiences. I’m open to hybrid or on-site roles in Belgium or across the EU (with a valid work permit).

  • 2 years' experience
  • Joined February 2026

Industry experience

  • Education
  • Software & Internet
  • Professional Services
  • Media & Entertainment
  • Retail

Work experience

Market Development Analyst · Entri AppJul 2023 – Jan 2024 · 7 mos

Supported digital education campaigns targeting student learners and parents. Collaborated with content, tech, and design teams to improve clarity of program communication. Ensured consistent messaging across campaigns to enhance user understanding. Managed CRM data for 2,000+ learners, supporting structured engagement and follow-ups. Monitored learner engagement metrics to refine communication strategy.

Senior Business Development Associate · BYJU'SNov 2021 – Jul 2023 · 1 yr 9 mos

Conducted structured virtual product demonstrations for parents and students, explaining K–12 learning programs in a clear, conversational manner. Adapted messaging based on parent concerns and student learning levels. Delivered engaging presentations via Zoom, maintaining confident on-camera communication. Designed tailored presentation materials, contributing to a 20% increase in demo-to-sale conversion. Built trust with families by clearly explaining learning outcomes, curriculum benefits, and student progress tracking.

Lead Officer · Banwet Industries Pvt.LtdApr 2021 – Nov 2021 · 8 mos

Developed and maintained 30+ SOPs and process maps to standardize operations. Created structured documentation and communication workflows. Coordinated cross-functional teams to ensure clarity in project execution. Supported internal events and process documentation.

Education

Bachelor of Engineering · University of Calicut2014 – 2018
Business Analyst Certification · Excelr2023 – 2024

Certifications and awards

Business Analyst Certification2023 – 2024

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