Senior Graphic Designer with 9+ years of experience across digital, print, and 360° campaign design. Highly skilled in end-to-end creative processes, from concept development to final artwork, with strong expertise in printing techniques, brand identity systems, and digital design workflows. Adept at collaborating with cross-functional teams—including Marketing, E-commerce, CRM, and Global brand teams—to deliver cohesive, high-impact visual solutions. Advanced proficiency in Adobe Creative Suite, Figma, and motion/animation tools such as After Effects. Recognized for clear communication, strong conceptual thinking, and a continuous drive to stay aligned with industry trends and emerging creative technologies. On this site you will find a selection of my work: _Website not available. Sign in: https://www.twine.net/signup_

Selin Demiroğlu

Senior Graphic Designer with 9+ years of experience across digital, print, and 360° campaign design. Highly skilled in end-to-end creative processes, from concept development to final artwork, with strong expertise in printing techniques, brand identity systems, and digital design workflows. Adept at collaborating with cross-functional teams—including Marketing, E-commerce, CRM, and Global brand teams—to deliver cohesive, high-impact visual solutions. Advanced proficiency in Adobe Creative Suite, Figma, and motion/animation tools such as After Effects. Recognized for clear communication, strong conceptual thinking, and a continuous drive to stay aligned with industry trends and emerging creative technologies. On this site you will find a selection of my work: _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

Senior Graphic Designer with 9+ years of experience across digital, print, and 360° campaign design. Highly skilled in end-to-end creative processes, from concept development to final artwork, with strong expertise in printing techniques, brand identity systems, and digital design workflows. Adept at collaborating with cross-functional teams—including Marketing, E-commerce, CRM, and Global brand teams—to deliver cohesive, high-impact visual solutions. Advanced proficiency in Adobe Creative Suite, Figma, and motion/animation tools such as After Effects. Recognized for clear communication, strong conceptual thinking, and a continuous drive to stay aligned with industry trends and emerging creative technologies.

On this site you will find a selection of my work:
Website not available. Sign in: https://www.twine.net/signup

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Language

Turkish
Fluent
English
Advanced

Work Experience

Art Director at Decathlon Turkiye
April 4, 2021 - Present
- Responsible for safeguarding Decathlon Türkiye’s brand and visual identity, ensuring consistent and cohesive execution across all channels and creative materials. • Creating 360° visual adaptations for global and local campaigns, including in-store mockups, ATL/OOH assets and internal presentation materials. • Partnering with CRM, e-commerce, marketplace and member teams to bring marketing strategies to life through campaign visuals, email/newsletter designs and various content executions. • Collaborating with e-commerce teams to produce weekly creative content and performance-driven visuals for the app, website, and marketplace platforms such as Trendyol and Hepsiburada. • Designing layouts, visuals and digital assets that accurately reflect the brand’s tone of voice and communicate campaign messaging effectively. • Managing final artworking processes for all creative outputs, ensuring full compliance with brand guidelines and technical requirements. • Presenting design outputs to stakeholders during approval processes, clearly articulating concepts, rationale and design decisions. • Conducting quality control on work produced by junior team members to maintain consistent and elevated design standards. • Continuously researching design trends — including AI — to introduce innovative and fresh creative perspectives to the brand.
Senior Graphic Designer at Flormar Turkiye
March 7, 2019 - April 19, 2021
• Responsible for all global and local visual design processes of Flormar. (ATL, BTL, promotion posters, price labels, inserts) • Designing the visuals of the campaign in the store in Turkish and in different languages.(Spanish, Catalan, English, French) • Being responsible for adapting communication visuals, the creative process of which has been completed, to printed and digital media. • Designing and adapting the dimensions of online campaigns planned for the Flormar website on a weekly basis. • Working together with the brand department, being responsible for the creative visuals of the logos and packaging of new Flormar products. • Responsible for the design of product stands in marketplaces where the Flormar brand is sold and managing the printing processes. • Preparing retouches of Flormar products for which photographs were taken. • Working with the construction team to support the design of the exterior visuals of Flormar's new stores. • Preparation of global creatives for all special occasions. (Valentine's day, Christmas, Black Friday, Back to School etc) • Creating high quality visuals for Flormar's events. • Working with the communication team on mailing visuals for new products and campaigns.
Graphic Design Specialist at Watsons Turkiye
April 15, 2016 - March 3, 2019
• Develop, design and deliver marketing materials due to brief for instore, adverts, website, social media. • Designing new literature in line with corporate branding guidelines and updating existing content where necessary. • Preparing and designing monthly insert layouts and working closely with buying department. • Designing the third-party campaigns with CRM department. • Working with PR team for Corporate Social Responsibility (CSR) activities. • Packaging and designing creative concepts for Watsons Own Brands. • Making instore visuals for new brands and products. • Preparing printable materials for Watsons Own Brands events. • Creating e-commerce campaigns aimed at promoting new trends. • Designing customer emails for promotions, product trends and seasons.

Education

Bachelor of Graphic Design at Dogus University Faculty of Fine Arts and Design
September 15, 2009 - June 5, 2013

Qualifications

After Effects Certificate Programme - Navras Academy
May 7, 2026 - September 10, 2026
UX / UI Certificate Programme - Mindset Institute
April 7, 2022 - July 15, 2022

Industry Experience

Media & Entertainment, Professional Services

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