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I'm Anup Basant Maurya, a results-driven digital marketing professional with 5+ years of cross-functional experience in marketing, IT, and sales. I’ve led campaigns across Meta and Google Ads, built growth funnels, and managed teams to deliver measurable outcomes for education, hospitality, and manufacturing clients. I thrive on turning data into actionable strategies that boost brand visibility, lead generation, and revenue. I'm the founder of UpEdge Media, helping businesses in India, the US, and Canada generate qualified leads and scale operations through integrated digital strategies. I enjoy building collaborative, high-performing teams and using SEO, content, and automation to deliver engaging digital experiences.…I'm Anup Basant Maurya, a results-driven digital marketing professional with 5+ years of cross-functional experience in marketing, IT, and sales. I’ve led campaigns across Meta and Google Ads, built growth funnels, and managed teams to deliver measurable outcomes for education, hospitality, and manufacturing clients. I thrive on turning data into actionable strategies that boost brand visibility, lead generation, and revenue. I'm the founder of UpEdge Media, helping businesses in India, the US, and Canada generate qualified leads and scale operations through integrated digital strategies. I enjoy building collaborative, high-performing teams and using SEO, content, and automation to deliver engaging digital experiences.

Anup Basant Maurya

Digital Marketer, Graphic Designer, Video Editor, +2

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I'm Anup Basant Maurya, a results-driven digital marketing professional with 5+ years of cross-functional experience in marketing, IT, and sales. I’ve led campaigns across Meta and Google Ads, built growth funnels, and managed teams to deliver measurable outcomes for education, hospitality, and manufacturing clients. I thrive on turning data into actionable strategies that boost brand visibility, lead generation, and revenue. I'm the founder of UpEdge Media, helping businesses in India, the US, and Canada generate qualified leads and scale operations through integrated digital strategies. I enjoy building collaborative, high-performing teams and using SEO, content, and automation to deliver engaging digital experiences.…I'm Anup Basant Maurya, a results-driven digital marketing professional with 5+ years of cross-functional experience in marketing, IT, and sales. I’ve led campaigns across Meta and Google Ads, built growth funnels, and managed teams to deliver measurable outcomes for education, hospitality, and manufacturing clients. I thrive on turning data into actionable strategies that boost brand visibility, lead generation, and revenue. I'm the founder of UpEdge Media, helping businesses in India, the US, and Canada generate qualified leads and scale operations through integrated digital strategies. I enjoy building collaborative, high-performing teams and using SEO, content, and automation to deliver engaging digital experiences.

Available to hire

I’m Anup Basant Maurya, a results-driven digital marketing professional with 5+ years of cross-functional experience in marketing, IT, and sales. I’ve led campaigns across Meta and Google Ads, built growth funnels, and managed teams to deliver measurable outcomes for education, hospitality, and manufacturing clients. I thrive on turning data into actionable strategies that boost brand visibility, lead generation, and revenue.

I’m the founder of UpEdge Media, helping businesses in India, the US, and Canada generate qualified leads and scale operations through integrated digital strategies. I enjoy building collaborative, high-performing teams and using SEO, content, and automation to deliver engaging digital experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Manager at Muvall Castors Pvt. Ltd.

January 1, 2025 - Present

Leading B2B digital marketing initiatives across Meta and Google Ads to drive qualified leads. Enhancing online presence through SEO, content strategies, and automation tools. Streamlining lead-to-sale processes to improve conversion rates and reduce ad spend.

IT Head at Pentagon Institute of Excellence

July 1, 2023 - December 1, 2024

Boosted website traffic by 75% and student inquiries by 35% through full-stack digital strategy. Managed IT team, SEO, automation, video content, and social media platforms. Achieved Top 3 Google ranking for multiple educational keywords in Mumbai.

SMM & Graphic Designer

January 1, 2023 - July 1, 2023

Campaigns for 6+ hospitality clients (e.g., Drunkyard, ARENA Hotel), improved engagement by 25%. Produced compelling visuals and reels, grew follower counts by 20%.

Founder at UpEdge Media

January 1, 2023 - Present

Run a performance marketing agency helping businesses in India, the US, and Canada generate qualified leads and scale operations. Managed ad campaigns with cumulative spend of ₹20 Lacs+ across Meta and Google platforms. Contributed to over ₹1 Crore+ client revenue through strategic funnel building, optimization, and automation.

Marketing Manager at MILifestyle Marketing Global Pvt. Ltd.

April 1, 2019 - September 30, 2022

Achieved ₹50 Lacs personal turnover and led a 40% team sales growth. Built and mentored a high-performing sales team across Maharashtra.