Established and carried out social media plans across platforms (Facebook, Instagram, TikTok) to boost consumer interaction and awareness. Produced engaging content using graphics, videos, and writing, increasing interaction by 25%. Created and improved social media profiles to better represent the brand and improve discoverability.

Media Team at Harrisburg Area Community College

April 1, 2020 - March 1, 2022

Contributed original advertising concepts by participating in brainstorming and content development meetings. Assisted with social media account management by planning posts, crafting captions, and monitoring engagement. Gained practical experience with Photoshop and Adobe Premiere Pro. Created digital media assets (reels, video clips, graphics) to support college marketing and communication initiatives.

Retail Sales Associate at Marshalls

December 1, 2017 - June 1, 2024

Maintained knowledge of sales, discounts, and new products to inform and motivate customers. Recognized for dependability, timeliness, and a positive attitude in a demanding retail setting. Collaborated with coworkers to meet daily sales targets and store performance goals. Managed product displays and in-store promotions to enhance customer interaction and brand awareness.