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I am an award-winning marketing and communications strategist with 40+ years of experience advising Fortune 500 companies, industry leaders and entrepreneurial startups across local, regional and national markets. I specialize in integrated, results-driven campaigns and provide C-suite counsel across brand management, media and crisis communications, digital and social media, content strategy, community relations and employee engagement. I also leverage AI and machine learning to strengthen brand visibility and discoverability, and I am known for strategic storytelling, collaborative leadership, budget optimization and driving growth, with deep expertise in engaging female consumers across all cohorts.…I am an award-winning marketing and communications strategist with 40+ years of experience advising Fortune 500 companies, industry leaders and entrepreneurial startups across local, regional and national markets. I specialize in integrated, results-driven campaigns and provide C-suite counsel across brand management, media and crisis communications, digital and social media, content strategy, community relations and employee engagement. I also leverage AI and machine learning to strengthen brand visibility and discoverability, and I am known for strategic storytelling, collaborative leadership, budget optimization and driving growth, with deep expertise in engaging female consumers across all cohorts.

Jennifer R. Bisbee, APR, Fellow PRSA

Writer, Brand Strategist, Marketing Strategist, +6

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I am an award-winning marketing and communications strategist with 40+ years of experience advising Fortune 500 companies, industry leaders and entrepreneurial startups across local, regional and national markets. I specialize in integrated, results-driven campaigns and provide C-suite counsel across brand management, media and crisis communications, digital and social media, content strategy, community relations and employee engagement. I also leverage AI and machine learning to strengthen brand visibility and discoverability, and I am known for strategic storytelling, collaborative leadership, budget optimization and driving growth, with deep expertise in engaging female consumers across all cohorts.…I am an award-winning marketing and communications strategist with 40+ years of experience advising Fortune 500 companies, industry leaders and entrepreneurial startups across local, regional and national markets. I specialize in integrated, results-driven campaigns and provide C-suite counsel across brand management, media and crisis communications, digital and social media, content strategy, community relations and employee engagement. I also leverage AI and machine learning to strengthen brand visibility and discoverability, and I am known for strategic storytelling, collaborative leadership, budget optimization and driving growth, with deep expertise in engaging female consumers across all cohorts.

Available to hire

I am an award-winning marketing and communications strategist with 40+ years of experience advising Fortune 500 companies, industry leaders and entrepreneurial startups across local, regional and national markets.

I specialize in integrated, results-driven campaigns and provide C-suite counsel across brand management, media and crisis communications, digital and social media, content strategy, community relations and employee engagement. I also leverage AI and machine learning to strengthen brand visibility and discoverability, and I am known for strategic storytelling, collaborative leadership, budget optimization and driving growth, with deep expertise in engaging female consumers across all cohorts.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Founder, President and Chief Consultant at Bisbee and Company, Inc.

January 1, 1995 - Present

Leads an award-winning full-service public relations and integrated marketing agency with national capabilities; manages six-figure marketing/PR budgets; supervises a virtual team of veteran independent PR practitioners and marketing specialists; manages integrated paid, earned and owned strategies for clients in myriad industries; consistently grossed six-figure annual revenues; demonstrates responsible fiscal management and business resilience.

Senior Account Manager at Curley & Pynn Public Relations Management

December 1, 1987 - December 1, 1994

Managed multiple client accounts and a wide range of PR/brand management initiatives; provided counsel and strategic planning; writing; media relations; employee relations; product launch/positioning; supervised account coordinators and vendors; oversaw national dedication ceremony PR campaign for Astronauts Memorial and other projects.

Director of Public Relations at Hyatt Regency Tampa

July 1, 1986 - September 30, 1987

Established the property's first internal PR/marketing department; implemented programs to grow individual and group F&B and room revenues; managed an $80K advertising budget; collaborated with ad agencies and media partners; conceived events and notable appearances (Muhammad Ali); developed ads, sales tools, collateral.

Account Coordinator, Public Relations at Omnicom Group (formerly BBDO Worldwide/ Ingalls, Quinn & Johnson)

August 1, 1985 - June 30, 1986

Coordinated publicity and advertising activities for WANG, Ground Round and other high-tech and consumer accounts; collaborated with account services, branding, creative, media buying, and production teams; managed vendor relationships; co-produced internal employee newsletter; supported business development.

Project Management Marketing Coordinator at The Architects Collaborative

August 1, 1984 - August 1, 1985

Generated marketing leads; composed sales brochures, wrote client proposals, speeches; performed market research/feasibility studies; aided with client proposals.