Jennifer R. Bisbee, APR, Fellow PRSA
I am an award-winning marketing and communications strategist with 40+ years of experience advising Fortune 500 companies, industry leaders and entrepreneurial startups across local, regional and national markets.
About
I am an award-winning marketing and communications strategist with 40+ years of experience advising Fortune 500 companies, industry leaders and entrepreneurial startups across local, regional and national markets.
I specialize in integrated, results-driven campaigns and provide C-suite counsel across brand management, media and crisis communications, digital and social media, content strategy, community relations and employee engagement. I also leverage AI and machine learning to strengthen brand visibility and discoverability, and I am known for strategic storytelling, collaborative leadership, budget optimization and driving growth, with deep expertise in engaging female consumers across all cohorts.
- 42 years' experience
- Joined February 2026
Industry experience
- Media & Entertainment
- Professional Services
- Travel & Hospitality
- Retail
- Education
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Work experience· 5 roles
Leads an award-winning full-service public relations and integrated marketing agency with national capabilities; manages six-figure marketing/PR budgets; supervises a virtual team of veteran independent PR practitioners and marketing specialists; manages integrated paid, earned and owned strategies for clients in myriad industries; consistently grossed six-figure annual revenues; demonstrates responsible fiscal management and business resilience.
Managed multiple client accounts and a wide range of PR/brand management initiatives; provided counsel and strategic planning; writing; media relations; employee relations; product launch/positioning; supervised account coordinators and vendors; oversaw national dedication ceremony PR campaign for Astronauts Memorial and other projects.
Established the property's first internal PR/marketing department; implemented programs to grow individual and group F&B and room revenues; managed an $80K advertising budget; collaborated with ad agencies and media partners; conceived events and notable appearances (Muhammad Ali); developed ads, sales tools, collateral.
Education
Certifications and awards
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