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I'm Alejandro Jaén Bay, a filmmaker and digital marketer with over 15 years of experience in film, advertising, and digital campaigns. I've collaborated with international brands like Heineken, McDonald's, and Nissan, directing projects that blend storytelling with strategic impact. I tell stories with soul and a wink, aiming to craft moments of magic that stay with audiences. I love turning ideas into visuals that feel personal and memorable, whether on set, behind the camera, or shaping a campaign for social media.…I'm Alejandro Jaén Bay, a filmmaker and digital marketer with over 15 years of experience in film, advertising, and digital campaigns. I've collaborated with international brands like Heineken, McDonald's, and Nissan, directing projects that blend storytelling with strategic impact. I tell stories with soul and a wink, aiming to craft moments of magic that stay with audiences. I love turning ideas into visuals that feel personal and memorable, whether on set, behind the camera, or shaping a campaign for social media.

Alejandro Jaén Bay

Film Director, Film Producer, Video Editor, +2

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I'm Alejandro Jaén Bay, a filmmaker and digital marketer with over 15 years of experience in film, advertising, and digital campaigns. I've collaborated with international brands like Heineken, McDonald's, and Nissan, directing projects that blend storytelling with strategic impact. I tell stories with soul and a wink, aiming to craft moments of magic that stay with audiences. I love turning ideas into visuals that feel personal and memorable, whether on set, behind the camera, or shaping a campaign for social media.…I'm Alejandro Jaén Bay, a filmmaker and digital marketer with over 15 years of experience in film, advertising, and digital campaigns. I've collaborated with international brands like Heineken, McDonald's, and Nissan, directing projects that blend storytelling with strategic impact. I tell stories with soul and a wink, aiming to craft moments of magic that stay with audiences. I love turning ideas into visuals that feel personal and memorable, whether on set, behind the camera, or shaping a campaign for social media.

Available to hire

I’m Alejandro Jaén Bay, a filmmaker and digital marketer with over 15 years of experience in film, advertising, and digital campaigns. I’ve collaborated with international brands like Heineken, McDonald’s, and Nissan, directing projects that blend storytelling with strategic impact.

I tell stories with soul and a wink, aiming to craft moments of magic that stay with audiences. I love turning ideas into visuals that feel personal and memorable, whether on set, behind the camera, or shaping a campaign for social media.

Skills

Photo

Experience Level

Photo

Intermediate

Language

Spanish; Castilian

Fluent

English

Fluent

Work Experience

Visual Producer & Editor at El Joint, Panama

January 1, 2024 - Present

Produced, edited, and animated audiovisual content for a political campaign on social media.

Independent Director & Producer at Alejandro Jaén Films, Panama

January 1, 2017 - Present

Created audiovisual content, photography, and creative direction for brands including Heineken, McDonald's, Pascual, Nissan, Super Xtra, Simplify, Hotel Bristol, Caterpillar, and Town Center Costa del Este. I specialize in digital marketing and social media campaigns.

2nd Assistant Director at Stars at Noon, Panama

January 1, 2021 - December 31, 2021

Claire Denis’ film Stars at Noon, winner of the Palme d’Or and Grand Prix at Cannes (2022). Probably the most enlightening directing experience of my career. Coordinated rides, meals and schedules for Margaret Qualley, Joe Alwyn, Benny Safdie and Danny Ramirez. On set, I coordinated actors and relayed her directions. Off set, I translated for Claire at rehearsals with Spanish-speaking actors.

Director in Colombia, Co-Writer & Producer at A Paper Tiger Burns, USA/Colombia

January 1, 2013 - December 31, 2013

Directed, wrote and produced scenes filmed in Colombia.

Executive Producer at VFX, Panama

January 1, 2016 - December 31, 2017

Producing and budgeting commercials for CONAGRA Brands, Toyota and many others.

Producer and Editor at Ellas y Tu, Panama

January 1, 2017 - December 31, 2017

Produced and modernized the show, taking it to Fashion Week Panama and more.

Visual Producer & Screenwriter at C11 Films, Panama

January 1, 2018 - December 31, 2019

Camera work for TV and documentaries (MEDCOM and FEPAFUT). Creative, Director and Writer for digital marketing campaigns.