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Eva Marchand

Available to hire

Hi, I’m Eva Marchand, a strategic marketing leader specializing in brand strategy, go-to-market, and performance marketing.

About

Hi, I’m Eva Marchand, a strategic marketing leader specializing in brand strategy, go-to-market, and performance marketing. I help brands define their positions, design compelling narratives, and orchestrate cross-functional teams to accelerate growth in complex digital environments.

I thrive on turning data into actionable insights, building 360-degree marketing ecosystems, and delivering measurable results through creative, data-driven campaigns. I’m excited to connect with teams that value bold strategy, hands-on execution, and meaningful brand storytelling.

  • 6 years' experience
  • Joined February 2026

Work experience

Marketing Manager - Brand Strategy, Go-to-Market & PerformanceJan 2022 – Present · 4 yrs 11 mos

Led development and execution of brand strategy, go-to-market initiatives and performance marketing programs to drive growth and brand equity across key markets.

Account ManagerJan 2021 – Jan 2022 · 1 yr 1 mo

Managed client relationships and campaigns; coordinated cross-functional teams to deliver marketing solutions and optimize performance.

Brand Manager · DesperadosJan 2019 – Jan 2020 · 1 yr 1 mo

Led Desperados brand strategy and campaigns; oversaw go-to-market planning and brand activation; built KPI-driven marketing plans.

Education

Master 2 Innovation et Management de la Marque · Wroclaw University of Economics2017 – 2018
Master's Degree in Marketing & Brand Management · ISCOM Paris2018 – 2020

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