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I'm a branding and social media professional with a passion for storytelling and driving business growth across fashion and lifestyle brands. I have led departments, built and maintained brand websites, and created scalable social media strategies across Meta platforms and Google Ads. I excel at connecting brands with customers through authentic messaging, visual identity, and data-driven marketing. I'm open to opportunities in social media marketing, brand communications, and retail consulting, and I enjoy collaborating with cross-functional teams to deliver measurable results.…I'm a branding and social media professional with a passion for storytelling and driving business growth across fashion and lifestyle brands. I have led departments, built and maintained brand websites, and created scalable social media strategies across Meta platforms and Google Ads. I excel at connecting brands with customers through authentic messaging, visual identity, and data-driven marketing. I'm open to opportunities in social media marketing, brand communications, and retail consulting, and I enjoy collaborating with cross-functional teams to deliver measurable results.

Alexandra Voblikova

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I'm a branding and social media professional with a passion for storytelling and driving business growth across fashion and lifestyle brands. I have led departments, built and maintained brand websites, and created scalable social media strategies across Meta platforms and Google Ads. I excel at connecting brands with customers through authentic messaging, visual identity, and data-driven marketing. I'm open to opportunities in social media marketing, brand communications, and retail consulting, and I enjoy collaborating with cross-functional teams to deliver measurable results.…I'm a branding and social media professional with a passion for storytelling and driving business growth across fashion and lifestyle brands. I have led departments, built and maintained brand websites, and created scalable social media strategies across Meta platforms and Google Ads. I excel at connecting brands with customers through authentic messaging, visual identity, and data-driven marketing. I'm open to opportunities in social media marketing, brand communications, and retail consulting, and I enjoy collaborating with cross-functional teams to deliver measurable results.

Available to hire

I’m a branding and social media professional with a passion for storytelling and driving business growth across fashion and lifestyle brands. I have led departments, built and maintained brand websites, and created scalable social media strategies across Meta platforms and Google Ads. I excel at connecting brands with customers through authentic messaging, visual identity, and data-driven marketing.

I’m open to opportunities in social media marketing, brand communications, and retail consulting, and I enjoy collaborating with cross-functional teams to deliver measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Fluent

Russian

Fluent

Dutch

Beginner

Swedish

Beginner

French

Beginner

Work Experience

Department Manager at ARKET, Amsterdam

January 1, 2017 - January 1, 2021

Built and maintained the brand website using a user-friendly platform Created and scheduled all social media content across social media Developed visual identity and brand voice Ran Meta Ads (Facebook & Instagram) and Google Ad campaigns to drive traffic, increase conversions, and grow audience reach Produced photo and video content for social channels and website Managed customer inquiries, and order fulfillment Handled budgeting, supplier coordination, inventory planning, and product development Provided high-end clients with personalized shopping experiences. Developed and maintained a loyal customer base through exceptional service. Contributed to sales growth by upselling and cross-selling premium products, regularly achieved personal sale targets. Worked with high-end clients in a luxury department store in Dubai and grew from a sales associate to a department manager at a sustainable Swedish brand in the Netherlands. Co-founded and developed Simple Life Design, a lifestyle bran

Department Manager at ARKET, Amsterdam

January 1, 2022 - January 1, 2024

Led and managed the department to achieve sales targets and KPIs. Trained, coached, and managed a team, handling recruitment, screening, and onboarding. Oversaw daily operations including stock management and visual merchandising. Produced reports on sales performance, customer insights, and product turnover.

Co-founder / Brand Developer at Simple Life Design

January 1, 2025 - Present

Co-founded and developed Simple Life Design, a lifestyle brand, where I managed website content, social media strategy, and digital advertising across Meta platforms and Google Ads. Passionate about brand storytelling, customer connection, and driving business goals. Open to opportunities in social media marketing, brand communications, and retail consulting. Led and managed the department to achieve sales targets and KPIs. Trained, coached, and managed a team, handling recruitment, screening, and onboarding. Oversaw daily operations including stock management and visual merchandising. Produced reports on sales performance, customer insights, and product turnover.

Personal Shopper at Harvey Nichols, Dubai

January 1, 2021 - December 31, 2022

Provided personalized shopping experiences and client guidance; built and maintained the brand website using a user-friendly platform; created and scheduled all social media content across Meta platforms and Google Ads; contributed to brand storytelling and customer engagement strategies to drive traffic and sales.

Brand Developer / Co-Founder, Owner at Simple Life Design

January 1, 2025 - Present

Founded Simple Life Design, a lifestyle brand. Developed and maintained the brand website; led social media strategy and content across Meta platforms and Google Ads; shaped brand identity and voice; collaborated across channels to drive growth and customer engagement.