Anastasiya Barouskaya

Developed and executed full-funnel marketing strategies combining Meta Ads, content, and sales alignment. Managed performance advertising campaigns across multiple industries (online education, premium home & interior brands, beauty, and service-based businesses). Led campaigns, measured ROAS, and contributed to revenue growth, including a $15,000 revenue milestone and a $6,000 revenue launch; increased average order value by 30% for a US-based premium cabinetry manufacturer. Collaborated with founders and business owners as a strategic partner; continuously tested and integrated relevant marketing channels with a focus on measurable outcomes such as revenue growth, scalability, and long-term performance. Created short-form video and visual content using Canva and CapCut for performance testing and Instagram Stories; designed customer discovery interviews and concise, insight-driven case studies to support high-ticket sales.

Developed and executed full-funnel marketing strategies combining Meta Ads, content, and sales alignment across multiple industries (including online education, premium home & interior brands, beauty, and service-based businesses). Led performance advertising campaigns, achieving revenue growth and improved ROAS. Drove a $15,000 revenue milestone in a key project and increased average order value by 30% for a US-based premium cabinetry manufacturer. Collaborated with founders and client-side teams as a strategic partner, continuously testing and integrating relevant channels for measurable outcomes focused on revenue growth, scalability, and long-term performance.

Led a team of up to 20 private client managers across multiple locations; responsible for sales performance, KPIs, and service quality standards. Built and maintained long-term relationships with private clients; involved in client acquisition, consultative sales, and personalized solutions. Ensured compliance with internal regulations, service standards, and corporate policies; collaborated with internal teams to optimize processes and improve operational efficiency.