Hi, I'm Victor Abiodun, a growth-focused digital marketer with 5+ years of experience driving measurable growth through SEO, email marketing, and digital strategies for B2B, SaaS, FMCG, and e-commerce brands. I'm passionate about creating impactful online experiences that resonate with diverse audiences and delivering campaigns across African and global markets. I've designed and optimized multi-touch email nurture campaigns, led e-commerce SEO initiatives, and consistently improved organic traffic and paid ROI across client projects.

Victor Abiodun

Hi, I'm Victor Abiodun, a growth-focused digital marketer with 5+ years of experience driving measurable growth through SEO, email marketing, and digital strategies for B2B, SaaS, FMCG, and e-commerce brands. I'm passionate about creating impactful online experiences that resonate with diverse audiences and delivering campaigns across African and global markets. I've designed and optimized multi-touch email nurture campaigns, led e-commerce SEO initiatives, and consistently improved organic traffic and paid ROI across client projects.

Available to hire

Hi, I’m Victor Abiodun, a growth-focused digital marketer with 5+ years of experience driving measurable growth through SEO, email marketing, and digital strategies for B2B, SaaS, FMCG, and e-commerce brands.

I’m passionate about creating impactful online experiences that resonate with diverse audiences and delivering campaigns across African and global markets. I’ve designed and optimized multi-touch email nurture campaigns, led e-commerce SEO initiatives, and consistently improved organic traffic and paid ROI across client projects.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
See more

Language

English
Fluent

Work Experience

Global Marketing Specialist at Fluke Corporation
March 1, 2025 - August 1, 2025
Championed global nurture campaign strategy and execution across Fluke Corporation's solar and Industrial Acoustic Imaging (ii900/ii910) product lines. Designed and optimized multi-touch email nurture campaigns, achieving 40% open rates, 15% CTR, and up to 8% conversion rates. Developed segmented journeys for installers, engineers, and facility managers, increasing engagement consistency. Collaborated with Data Privacy and Marketing Automation leadership to ensure compliance and effective delivery.
Keyword Strategy Consultant at MonsterPlay
May 1, 2024 - July 1, 2024
Conducted comprehensive keyword research and SEO tactics, resulting in a 50% increase in organic traffic and improved SERP rankings for competitive gaming-related keywords.
Technical SEO Consultant at Advertai Marketing
March 1, 2024 - June 1, 2024
Revamped technical infrastructure using Screaming Frog and improved site speed by 60% with PageSpeed Insights. Identified and resolved crawl errors via Google Search Console, increasing organic traffic by 50%.
Content Strategist at BlueKONE Agency
January 1, 2024 - December 1, 2024
Developed an SEO-driven content strategy, increasing organic traffic by 80%. Improved internal linking structures and optimized website content, generating 15 new leads monthly.
Email Marketing Specialist at Expert Eye
January 1, 2024 - August 1, 2024
Created 100 personalized email first lines for B2B audiences using Hemingway. Designed segmented email campaigns via HubSpot, achieving a 45% open rate and a 20% conversion rate.
SEO Growth Specialist at Rhodes by Mo
January 1, 2024 - April 1, 2024
Spearheaded a local SEO strategy that boosted local search visibility by 300%. Leveraged Google My Business and location-specific keywords to drive a 40% increase in online-store traffic. Conducted keyword analysis with Ahrefs and SEMrush to improve organic search performance.
E-commerce SEO Specialist at ShopMakiti
May 1, 2023 - November 1, 2023
Executed an e-commerce SEO strategy, improving product page visibility and driving a 40% increase in organic sales within four months.
Product Page Optimization Specialist at Auspac Solar
February 1, 2022 - October 1, 2022
Optimized product pages, improving organic rankings for high-intent keywords by 45% and increasing conversion rates by 25%. Implemented schema markup and A/B testing for enhanced search visibility. Authored a series of 10 technical guides for new software features, improving onboarding and reducing related inquiries by 20% within three months.
Product Marketing at Nigerian Breweries (Desperados)
January 1, 2022 - November 1, 2022
Planned and facilitated content creation for social media platforms, resulting in a 20% increase in audience engagement during activation. Coordinated local teams across Kaduna state, ensuring alignment with brand guidelines and deadlines.

Education

B.Sc. Accountancy at Kogi State University
February 1, 2018 - February 25, 2026
B.Sc. at Kogi State University
February 1, 2018 - February 25, 2026

Qualifications

Digital Marketing
January 1, 2024 - February 25, 2026
SEO
January 1, 2024 - February 25, 2026
Email Marketing
January 1, 2024 - February 25, 2026

Industry Experience

Software & Internet, Retail, Professional Services, Media & Entertainment, Education