I am a marketing professional with 3+ years of experience supporting digital campaigns, lead generation, and marketing automation. I am skilled in Google Ads, Meta Ads, SEO, CRM, and marketing analytics, and I focus on executing and optimizing campaigns to improve performance and support business objectives. In my roles at SunCasa Realty and real estate brokerages, I have driven lead growth, reduced cost-per-lead, boosted organic traffic, and built CRM automation workflows to streamline follow-up and sales. I enjoy collaborating across teams to create compelling campaigns and landing pages that capture inbound leads and nurture them through the funnel.

Sanraj Banipal

I am a marketing professional with 3+ years of experience supporting digital campaigns, lead generation, and marketing automation. I am skilled in Google Ads, Meta Ads, SEO, CRM, and marketing analytics, and I focus on executing and optimizing campaigns to improve performance and support business objectives. In my roles at SunCasa Realty and real estate brokerages, I have driven lead growth, reduced cost-per-lead, boosted organic traffic, and built CRM automation workflows to streamline follow-up and sales. I enjoy collaborating across teams to create compelling campaigns and landing pages that capture inbound leads and nurture them through the funnel.

Available to hire

I am a marketing professional with 3+ years of experience supporting digital campaigns, lead generation, and marketing automation. I am skilled in Google Ads, Meta Ads, SEO, CRM, and marketing analytics, and I focus on executing and optimizing campaigns to improve performance and support business objectives.

In my roles at SunCasa Realty and real estate brokerages, I have driven lead growth, reduced cost-per-lead, boosted organic traffic, and built CRM automation workflows to streamline follow-up and sales. I enjoy collaborating across teams to create compelling campaigns and landing pages that capture inbound leads and nurture them through the funnel.

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Language

English
Fluent
Panjabi, Punjabi
Fluent
Hindi
Fluent
French
Beginner
Spanish; Castilian
Beginner

Work Experience

Marketing Manager at Armani & Associates (Circle Brokerage)
November 1, 2024 - Present
Direct all digital marketing, ad management, and content creation for a luxury real estate brokerage. Launch and optimize Google Ads and Meta lead campaigns, generating inbound traffic. Build CRM automations and Zapier-integrated workflows for agent follow-ups and lead nurturing. Develop branding strategies and content calendars to strengthen brokerage visibility.
Marketing Manager at Team Vaz Group
May 1, 2025 - February 1, 2026
Manage international marketing for real estate investment projects across the Caribbean. Create paid ads, landing pages, and email drip campaigns targeting global investors. Coordinate PR and influencer partnerships to enhance international reach and credibility.
Marketing Manager at SunCasa Realty
July 1, 2023 - January 1, 2026
Designed and executed multi-channel campaigns that tripled monthly lead volume. Increased organic visibility through SEO and targeted paid ads. Managed ad budgets across Meta, Google, and YouTube with proven ROI improvement. Developed agent recruitment funnels and smart follow-up systems.
Marketing Coordinator at The CB Inc.
July 1, 2020 - July 1, 2023
Managed social media marketing, PPC ads, and branding content across multiple platforms. Improved engagement and lead flow through creative ad strategies and optimized targeting. Supported overall digital presence through consistent content execution and analytics tracking.
Marketing Lead (Digital & Performance Marketing) at SunCasa Realty
January 1, 2024 - January 1, 2026
Managed Google Ads and Meta Ads campaigns, generating a 200% increase in qualified leads. Supported day-to-day campaign execution and reporting for marketing initiatives. Reduced cost-per-lead by 25% through campaign optimization and audience targeting. Implemented CRM automation workflows improving lead follow-up and sales response times. Increased organic website traffic 150% through SEO optimization and content strategy. Built landing pages and email campaigns to capture and nurture inbound leads.
Marketing Coordinator (Operations & Campaign Support) at Armani & Associates – Circle Brokerage
January 1, 2023 - January 1, 2024
Executed digital campaigns across social media, paid advertising, and email marketing channels. Managed social media content calendars and campaign scheduling. Built CRM workflows to improve lead tracking and nurturing processes. Monitored campaign performance and reported marketing analytics to leadership.
Marketing Coordinator at CB Inc.
December 1, 2021 - December 1, 2022
Coordinated digital marketing campaigns across social media and paid advertising platforms. Improved campaign engagement performance through ongoing optimization efforts. Assisted with development of landing pages and website content for lead capture. Monitored campaign performance and created reports using marketing analytics tools.

Education

Diploma in Marketing & Management at Fanshawe College
January 11, 2030 - January 1, 2021
Secondary School Diploma at Assumption College School
January 11, 2030 - January 1, 2018
Marketing & Management at Fanshawe College
January 11, 2030 - April 14, 2026
Secondary School Diploma at Lincoln M Alexander Secondary School
January 11, 2030 - April 14, 2026

Qualifications

Google Ads Certified
January 11, 2030 - February 25, 2026
Meta Ads Certified (Coursera)
January 11, 2030 - February 25, 2026
Google Ads Search Certification
January 11, 2030 - April 14, 2026
Google Analytics GA4 Certification
January 11, 2030 - April 14, 2026

Industry Experience

Real Estate & Construction, Software & Internet, Professional Services, Media & Entertainment