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Xeniya Volosnikova

Available to hire

I'm a qualified wine specialist with an international background, passionate about marketing, communications, and all things wine.

About

I’m a qualified wine specialist with an international background, passionate about marketing, communications, and all things wine. I develop creative strategies that connect wine lovers with brands, regions, and experiences.

From sommellerie to wine tourism and large-scale events, I thrive on building partnerships, telling compelling stories, and delivering results across Europe, Asia, and beyond.

  • 6 years' experience
  • Joined February 2026

Languages

  • EnglishFluent
  • Spanish; CastilianAdvanced
  • FrenchAdvanced
  • GermanIntermediate
  • RussianFluent

Industry experience

  • Professional Services
  • Travel & Hospitality
  • Media & Entertainment

Work experience· 4 roles

Marketing & Communications · L’Association de la sommellerie internationale (ASI)Jul 2021 – Present · 5 yrs 5 mos

Creating and implementing marketing and communications strategy, content creation and planning (website, newsletter, ASI Magazine), management of social media, budgeting and reporting. Managing partner relations, event management, communication on partner activities. Key events: Best Sommelier of the World 2023 (Paris); Best Sommelier of Asia & Pacific 2022 (Tokyo); Best Sommelier of the Americas 2022 (Chile); Best Sommelier of Europe and Africa 2021 (Cyprus).

Marketing/PR Intern · Wine&PartnersMar 2021 – Jun 2021 · 4 mos

Internship at a PR agency supporting wineries, wine regions and wine professionals in their online presence and promotion. Responsible for expanding our network and activities to the Eastern European markets (including Russia, Belarus, Ukraine, Kazakhstan).

Winemaking Intern · Chateau Leoville-Poyferre, 2eme Grand Cru ClasseSep 2020 – Oct 2020 · 2 mos

Assistant to Cellar Master during the harvest and vinification of the 2020 harvest. Responsibilities included, but not limited to: pre-harvest control of grape maturity, analysis of incoming harvest, vinification and ferments application, maceration, pumping, fermentation temperature control, transition of wines into malolactic fermentation, decuvage, pressing, analyses and tasting of finished wines, etc.

Brand Manager / Brand Ambassador · Wines & Champagne Portfolio, Pernod Ricard KazakhstanSep 2018 – Aug 2019 · 1 yr

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