Andrea Szabó
I'm a product manager bridging business and technology to deliver user-centered digital products.
About
I’m a product manager bridging business and technology to deliver user-centered digital products. I thrive at the intersection of business and tech, translating complex needs into clear, actionable solutions that teams can rally behind. I’m known for strong interpersonal and communication skills, leading high-impact product demos, building cross-functional alignment, and delivering value from discovery to launch.
I excel in remote, international settings and enjoy collaborating across marketing, legal, and engineering to improve sign-up flows, retention, and feature adoption. Currently at RTL+, I lead end-to-end feature delivery across mobile, web, and TV, and I’ve previously driven multi-country eCommerce launches in Germany, the UK, and Eastern Europe, always bringing clarity, structure, and empathy to fast-moving teams.
- 12 years' experience
- Joined February 2026
Skills· 1
Languages
- GermanAdvanced
- EnglishAdvanced
- Romanian, Moldavian, MoldovanFluent
- HungarianFluent
Industry experience
- Media & Entertainment
- Software & Internet
- Retail
- Financial Services
Work experience· 7 roles
Leading major RTL+ product initiatives in Hungary with ownership of feature delivery across mobile, web, and TV. Drove signup improvements, managed backlog with cross-functional teams, handled app store compliance, contributed to subscription model discussions, and optimized user journeys to boost engagement and retention.
Led end-to-end product delivery for the Eukanuba retail website across multiple countries. Shaped vision and rollout strategy, conducted UX research and journey mapping, guided localization, and coordinated multi-country go-lives with emphasis on uptime and smooth transitions. Acted as Scrum Master and aligned stakeholders to roadmap milestones.
Bridge between stakeholders, development teams, and end users. Translated business needs into user stories and technical requirements, owned backlog prioritization, performed data-driven analysis (SQL, dashboards), facilitated grooming and planning, and produced release documentation.
Education
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