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I'm Tomasz, a Growth Executive with 20+ years of experience driving multi-million-dollar organic and paid revenue for enterprise and Fortune 500 brands. I own end-to-end acquisition strategy, manage $2M+ annual budgets, and have scaled teams from 2 to 12 while delivering sustainable ROIs and retention gains. I partner with engineering and product teams to drive site performance, Core Web Vitals improvements, and better mobile UX across dozens of sites, translating complex technical strategy into measurable revenue, efficiency, and growth outcomes.…I'm Tomasz, a Growth Executive with 20+ years of experience driving multi-million-dollar organic and paid revenue for enterprise and Fortune 500 brands. I own end-to-end acquisition strategy, manage $2M+ annual budgets, and have scaled teams from 2 to 12 while delivering sustainable ROIs and retention gains. I partner with engineering and product teams to drive site performance, Core Web Vitals improvements, and better mobile UX across dozens of sites, translating complex technical strategy into measurable revenue, efficiency, and growth outcomes.

Tomasz Lawreszuk

Growth Marketer, Brand Strategist, Marketing Strategist, +2

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I'm Tomasz, a Growth Executive with 20+ years of experience driving multi-million-dollar organic and paid revenue for enterprise and Fortune 500 brands. I own end-to-end acquisition strategy, manage $2M+ annual budgets, and have scaled teams from 2 to 12 while delivering sustainable ROIs and retention gains. I partner with engineering and product teams to drive site performance, Core Web Vitals improvements, and better mobile UX across dozens of sites, translating complex technical strategy into measurable revenue, efficiency, and growth outcomes.…I'm Tomasz, a Growth Executive with 20+ years of experience driving multi-million-dollar organic and paid revenue for enterprise and Fortune 500 brands. I own end-to-end acquisition strategy, manage $2M+ annual budgets, and have scaled teams from 2 to 12 while delivering sustainable ROIs and retention gains. I partner with engineering and product teams to drive site performance, Core Web Vitals improvements, and better mobile UX across dozens of sites, translating complex technical strategy into measurable revenue, efficiency, and growth outcomes.

Available to hire

I’m Tomasz, a Growth Executive with 20+ years of experience driving multi-million-dollar organic and paid revenue for enterprise and Fortune 500 brands. I own end-to-end acquisition strategy, manage $2M+ annual budgets, and have scaled teams from 2 to 12 while delivering sustainable ROIs and retention gains.

I partner with engineering and product teams to drive site performance, Core Web Vitals improvements, and better mobile UX across dozens of sites, translating complex technical strategy into measurable revenue, efficiency, and growth outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Director of Growth (Organic & Paid Acquisition) at Vandesign Web Development Inc

April 1, 2018 - Present

Own end-to-end organic and paid growth strategy across 50+ enterprise and mid-market clients, with direct responsibility for $2M+ in annual revenue and sustained retention growth. Lead cross-functional SEO, SEM, CRO, and engineering teams, aligning acquisition channels to optimize blended CAC, LTV, and revenue efficiency. Designed and rolled out a standardized enterprise SEO delivery framework, reducing audit turnaround time by 50% while increasing strategic impact. Identified $2M+ in incremental organic revenue opportunities through advanced technical audits, driving a 60% increase in keyword rankings and 25% growth in organic visibility. Partner with engineering and product teams to execute site-wide performance and Core Web Vitals initiatives, achieving 95%+ mobile usability across 90% of managed properties. Oversaw CRO and experimentation programs, delivering 20% average conversion rate improvements across priority landing pages. Present quarterly growth roadmaps and SEO financial

Technical SEO & Google Ads Lead at Ryznar Media Inc

January 1, 2015 - January 1, 2018

Led enterprise SEO and SEM strategy for Fortune 500 clients, increasing qualified organic traffic by 200% and conversions by 150%. Managed high-budget Google Ads programs using advanced audience segmentation and automated bidding, improving paid media ROI by 50%. Collaborated closely with IT and engineering teams to deploy site performance and mobile UX improvements, driving 30% gains in Core Web Vitals scores. Integrated organic and paid acquisition strategies to improve attribution accuracy and overall acquisition efficiency.

Senior SEO & Technical Web Manager

April 1, 2013 - August 1, 2014

Owned technical and strategic direction for web and SEO initiatives supporting aggressive growth targets. Led organic SEO and digital PR programs that increased domain authority by 50% and organic visibility by 1000%.

SEO Manager & E-Commerce Operations Specialist at Perfume.net Inc

January 1, 2007 - December 1, 2012

Led full-funnel SEO and content strategy for a large-scale e-commerce platform. Improved customer retention and lifetime value by 25% through data-driven optimization initiatives.

Junior SEO & E-Commerce Operations Specialist at Essential Day Spa Inc

July 1, 2004 - July 1, 2007

Developed and executed SEO link building strategy, increasing organic traffic by 300% within the first year.