Chloe Harris

Primary point of contact for ASDA chilled category suppliers including Nestlé, Müller, Danone, and Arla. Manage the end-to-end delivery of POS retail media campaigns across ASDA stores. Point of contact for artwork inquiries for in-store media execution. Coordinate campaign timelines, approvals, artwork, and implementation to ensure on-time delivery. Use Salesforce to manage campaign workflows and supplier communications. Build and maintain strong stakeholder relationships across supplier brands and internal ASDA teams. Ensure media compliance with brand and retailer guidelines.

Delivered full marketing mix campaigns including email marketing, SMS campaigns, social media content, POS materials, and live events for automotive dealerships and UK Car Brands. Managed campaign planning, scheduling, and reporting using Trello and CRM systems. Built and deployed email campaigns using DotDigital, including segmentation, automation, and performance analysis. Managed paid and organic social media activity through Meta Business Suite. Designed and executed POS materials to support promotional campaigns. Assisted in event planning and execution, coordinating logistics and promotional support. Analyzed campaign performance metrics and optimised activity based on engagement and ROI. Worked on the client-facing side of the business and developed relationships with accounts. Filmed TikTok content and edited using CapCut. Briefed an internal design team. Ensured brand guidelines and FCA compliance.

Managed B2B client relationships in a fast-paced sales environment. Sold first aid training courses to businesses, developing strong communication, objection-handling, and negotiation skills. Maintained CRM records and pipeline tracking.