I'm Henrik Tunyogi, a senior digital enthusiast with a versatile skill set and a passion for motivating teams. I build data-driven, ROI-focused digital strategies that combine SEO, content, and product thinking to drive traffic, revenue, and sustainable growth. Throughout my career across Personal Finance, Cryptocurrency, Gambling, and Technology, I lead cross-functional teams, mentor editors, and deliver scalable processes and automated solutions. I’m comfortable shaping strategy with stakeholders, interrogating big data, and turning insights into measurable results.

Henrik Tunyogi

I'm Henrik Tunyogi, a senior digital enthusiast with a versatile skill set and a passion for motivating teams. I build data-driven, ROI-focused digital strategies that combine SEO, content, and product thinking to drive traffic, revenue, and sustainable growth. Throughout my career across Personal Finance, Cryptocurrency, Gambling, and Technology, I lead cross-functional teams, mentor editors, and deliver scalable processes and automated solutions. I’m comfortable shaping strategy with stakeholders, interrogating big data, and turning insights into measurable results.

Available to hire

I’m Henrik Tunyogi, a senior digital enthusiast with a versatile skill set and a passion for motivating teams. I build data-driven, ROI-focused digital strategies that combine SEO, content, and product thinking to drive traffic, revenue, and sustainable growth.

Throughout my career across Personal Finance, Cryptocurrency, Gambling, and Technology, I lead cross-functional teams, mentor editors, and deliver scalable processes and automated solutions. I’m comfortable shaping strategy with stakeholders, interrogating big data, and turning insights into measurable results.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Hungarian
Fluent
English
Fluent
French
Fluent
German
Beginner

Work Experience

Head of SEO at Clickout Media
September 1, 2022 - Present
Lead SEO strategy for affiliate marketing across Personal Finance, Cryptocurrency, Gambling and Technology; collaborate with co-founders and stakeholders; train editors on SEO best practices; recruit personnel; implement automated SEO solutions; define reporting structures; collaborate with product to ensure SEO-friendly features; conduct competitor/keyword analyses; perform technical audits and troubleshoot pages; optimize link-building; derive actionable insights from SEO data.
Global Head of SEO and Content at Zeal Forex Group
June 1, 2021 - August 1, 2022
Create and own global SEO and content strategies; manage P&L; lead a team of 5 SEOs and Content Managers; cross-team collaboration; defect tracking via JIRA; serve as SEO product owner; write user stories and acceptance criteria.
SEO Product Lead at Finixio
March 1, 2020 - June 1, 2021
Own global SEO and content strategy/roadmap; manage P&L; conduct tech SEO audits (log/file analysis, crawl management); collaborate with multiple teams; raise defects via JIRA; act as product owner for SEO; write user stories with acceptance criteria; guide product features for development.
Enterprise SEO and Content Lead at Toptal
September 1, 2019 - February 1, 2020
Own global SEO and content strategy/roadmap; provide forecasting and budgeting; run Tech SEO audits; collaborate with stakeholders; raise defects via JIRA; serve as SEO product owner; write user stories with acceptance criteria; participate in sprint planning and reviews.
Global SEO and Content Lead at Kortext
February 1, 2018 - August 1, 2019
Own global SEO and content strategy/roadmap; forecasting and budgeting; hire/manage 3 SEO executives; run tech SEO audits; collaborate with cross-functional teams; define automated reporting; serve as SEO product owner; maintain large backlog with business and customer focus.
EMEA SEO Lead at Hotels.com, Expedia Brand
September 1, 2012 - January 1, 2018
Own SEO and content strategy across EMEA; forecasting/budgeting; conduct tech SEO audits; collaborate with multiple teams; track defects in JIRA; create automated reporting (Google Data Studio, Excel, Tableau); monitor dashboards; manage SEO agencies; drive revenue growth across markets.
SEO Manager at Grayling
August 1, 2011 - August 1, 2012
Created and implemented digital strategy for B2C/B2B UK and international clients; developed agency SEO & PPC services; supported local offices; trained staff; contributed to notable thought leadership programs.
Senior Digital Account Manager at WebCertain
August 1, 2010 - July 1, 2011
Led digital strategy for B2C/B2B clients; developed SEO & PPC services; supported line management; contributed to new media products; notable achievements include online reputation management (AVG) and increased visibility for SickKids Hospital.
Senior Digital Account Manager/Co-Founder at Opinion Leaders
December 1, 2008 - March 1, 2010
Manage a portfolio of clients; set campaign objectives and roadmaps; generate new business; daily client liaison; regular KPI-focused reporting; coordinate digital team.
Deputy Online Editor in Chief at Piac & Profit
August 1, 2007 - August 1, 2008
Coordinate editorial team; in-house training; organize and participate in SME events; oversee online content and training.
Online Editor at Sanoma Budapest
September 1, 2006 - August 1, 2007
Daily news updates; writing/editing/translating; coordinate online editorial team.
Online Editor at Menedzsment Forum
April 1, 2005 - August 1, 2006
Daily news updates; writing/editing/translating; coordinate online editorial team.
Online Editor at Budapest Business Journal
March 1, 2003 - March 1, 2005
Daily news updates; writing/editing/translating; coordinate journalists' daily work.
Online Editor at Le Journal Francophone de Budapest
June 1, 2001 - March 1, 2003
Cover technology stories in French; writing/editing/translating; coordinate online editorial team.

Education

MA degree in Mass Communication and Journalism at Budapest, Hungary
January 1, 1998 - January 1, 2003
MA degree in French Linguistics at Budapest, Hungary
January 1, 1998 - January 1, 2003
French-Hungarian Bilingual Baccalaureat at Petőfi Sándor Bilingual High School, Hungary
January 1, 1993 - January 1, 1998

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Software & Internet, Media & Entertainment, Professional Services, Travel & Hospitality