Available to hire
I’m Henrik Tunyogi, a senior digital enthusiast with a versatile skill set and a passion for motivating teams. I build data-driven, ROI-focused digital strategies that combine SEO, content, and product thinking to drive traffic, revenue, and sustainable growth.
Throughout my career across Personal Finance, Cryptocurrency, Gambling, and Technology, I lead cross-functional teams, mentor editors, and deliver scalable processes and automated solutions. I’m comfortable shaping strategy with stakeholders, interrogating big data, and turning insights into measurable results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Hungarian
Fluent
English
Fluent
French
Fluent
German
Beginner
Work Experience
Head of SEO at Clickout Media
September 1, 2022 - PresentLead SEO strategy for affiliate marketing across Personal Finance, Cryptocurrency, Gambling and Technology; collaborate with co-founders and stakeholders; train editors on SEO best practices; recruit personnel; implement automated SEO solutions; define reporting structures; collaborate with product to ensure SEO-friendly features; conduct competitor/keyword analyses; perform technical audits and troubleshoot pages; optimize link-building; derive actionable insights from SEO data.
Global Head of SEO and Content at Zeal Forex Group
June 1, 2021 - August 1, 2022Create and own global SEO and content strategies; manage P&L; lead a team of 5 SEOs and Content Managers; cross-team collaboration; defect tracking via JIRA; serve as SEO product owner; write user stories and acceptance criteria.
SEO Product Lead at Finixio
March 1, 2020 - June 1, 2021Own global SEO and content strategy/roadmap; manage P&L; conduct tech SEO audits (log/file analysis, crawl management); collaborate with multiple teams; raise defects via JIRA; act as product owner for SEO; write user stories with acceptance criteria; guide product features for development.
Enterprise SEO and Content Lead at Toptal
September 1, 2019 - February 1, 2020Own global SEO and content strategy/roadmap; provide forecasting and budgeting; run Tech SEO audits; collaborate with stakeholders; raise defects via JIRA; serve as SEO product owner; write user stories with acceptance criteria; participate in sprint planning and reviews.
Global SEO and Content Lead at Kortext
February 1, 2018 - August 1, 2019Own global SEO and content strategy/roadmap; forecasting and budgeting; hire/manage 3 SEO executives; run tech SEO audits; collaborate with cross-functional teams; define automated reporting; serve as SEO product owner; maintain large backlog with business and customer focus.
EMEA SEO Lead at Hotels.com, Expedia Brand
September 1, 2012 - January 1, 2018Own SEO and content strategy across EMEA; forecasting/budgeting; conduct tech SEO audits; collaborate with multiple teams; track defects in JIRA; create automated reporting (Google Data Studio, Excel, Tableau); monitor dashboards; manage SEO agencies; drive revenue growth across markets.
SEO Manager at Grayling
August 1, 2011 - August 1, 2012Created and implemented digital strategy for B2C/B2B UK and international clients; developed agency SEO & PPC services; supported local offices; trained staff; contributed to notable thought leadership programs.
Senior Digital Account Manager at WebCertain
August 1, 2010 - July 1, 2011Led digital strategy for B2C/B2B clients; developed SEO & PPC services; supported line management; contributed to new media products; notable achievements include online reputation management (AVG) and increased visibility for SickKids Hospital.
Senior Digital Account Manager/Co-Founder at Opinion Leaders
December 1, 2008 - March 1, 2010Manage a portfolio of clients; set campaign objectives and roadmaps; generate new business; daily client liaison; regular KPI-focused reporting; coordinate digital team.
Deputy Online Editor in Chief at Piac & Profit
August 1, 2007 - August 1, 2008Coordinate editorial team; in-house training; organize and participate in SME events; oversee online content and training.
Online Editor at Sanoma Budapest
September 1, 2006 - August 1, 2007Daily news updates; writing/editing/translating; coordinate online editorial team.
Online Editor at Menedzsment Forum
April 1, 2005 - August 1, 2006Daily news updates; writing/editing/translating; coordinate online editorial team.
Online Editor at Budapest Business Journal
March 1, 2003 - March 1, 2005Daily news updates; writing/editing/translating; coordinate journalists' daily work.
Online Editor at Le Journal Francophone de Budapest
June 1, 2001 - March 1, 2003Cover technology stories in French; writing/editing/translating; coordinate online editorial team.
Education
MA degree in Mass Communication and Journalism at Budapest, Hungary
January 1, 1998 - January 1, 2003MA degree in French Linguistics at Budapest, Hungary
January 1, 1998 - January 1, 2003French-Hungarian Bilingual Baccalaureat at Petőfi Sándor Bilingual High School, Hungary
January 1, 1993 - January 1, 1998Qualifications
Industry Experience
Financial Services, Software & Internet, Media & Entertainment, Professional Services, Travel & Hospitality
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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