Mitali Kangalee

I’m a dynamic and intuitive marketer with a flair for blending digital innovation and offline strategy. I thrive in environments that demand transformation, bringing clarity, structure, and calm purpose to every project I touch. With a strong foundation in communications and hands-on experience across diverse industries, from beauty and wellness to corporate, lifestyle, and property. I craft brand experiences that not only connect but evolve and endure. Whether managing a social media campaign, leading event execution, or designing a brand’s visual identity, I approach each task with quiet strength, creative intent, and a clear vision for impact. Passionate about leadership and driven by curiosity, I’m always learning and expanding my skill set. Organized and managed all corporate events, both internal and client-facing, ensuring smooth execution and professional representation of the brand. Supported strategic and operational projects by conducting data-driven research and analysis. Created dashboards, marketing reports, and executive-level presentations for performance reviews and decision-making. Monitored and analysed digital campaign performance across various platforms and channels. Generated social media performance reports using tools like Google Analytics, Google Ads, Meta Business Suite, and SEMrush. Worked cross-functionally with internal teams to ensure marketing insights aligned with campaign objectives. Executed and managed multi-channel digital marketing campaigns from planning to reporting. Created and published audience-specific content across social media platforms. Optimised website structure and content to enhance SEO and boost organic visibility. Drove online engagement through community management and interactive content strategies. Created content to maintain brand consistency across campaigns. Conducted market research and competitor benchmarking to support campaign development. Supported the Business Development team by preparing client reports, tracking income pipelines, and maintaining updated data on client activity, including transfers in/out. Conducted global client research and performed administrative tasks to support strategic business functions. Worked alongside the media/shooting team by assisting with script preparation, scene planning, and managing production-related tasks for marketing projects. Digital Marketing Strategy Social Media Management & Content Creation Meta & Google Ads (Paid Media Campaigns) Influencer Outreach & Collaboration CRM Management & Automation Website Management & SEO Optimization Brand Development & Visual Identity Video Scripting & Editing Event Planning & Client Coordination Copywriting & Caption Writing Graphic Design (Flyers, Brochures, Vouchers) Campaign Analytics & Reporting Community Engagement & Online Reputation Management Market Research & Competitor Benchmarking Administrative Support & Business Development Assistance Creative Direction & Multi-Platform Storytelling