Hi, I'm Neena Patel—a Web Design and Digital Content professional with a passion for accessible, compliant, and user-focused digital experiences. I currently work as a Digital Content Specialist at Lloyds Banking Group, delivering end-to-end content from stakeholder engagement to live deployment and ensuring usability and brand consistency across multiple brands. I bring hands-on experience with Adobe Experience Manager (AEM), Workfront, and WCAG accessibility standards, and I enjoy collaborating with stakeholders to improve the digital journey. I'm committed to continuous learning and staying ahead in a fast-paced environment, with a proactive approach to quality and clarity.

Neena Patel

Hi, I'm Neena Patel—a Web Design and Digital Content professional with a passion for accessible, compliant, and user-focused digital experiences. I currently work as a Digital Content Specialist at Lloyds Banking Group, delivering end-to-end content from stakeholder engagement to live deployment and ensuring usability and brand consistency across multiple brands. I bring hands-on experience with Adobe Experience Manager (AEM), Workfront, and WCAG accessibility standards, and I enjoy collaborating with stakeholders to improve the digital journey. I'm committed to continuous learning and staying ahead in a fast-paced environment, with a proactive approach to quality and clarity.

Available to hire

Hi, I’m Neena Patel—a Web Design and Digital Content professional with a passion for accessible, compliant, and user-focused digital experiences. I currently work as a Digital Content Specialist at Lloyds Banking Group, delivering end-to-end content from stakeholder engagement to live deployment and ensuring usability and brand consistency across multiple brands.

I bring hands-on experience with Adobe Experience Manager (AEM), Workfront, and WCAG accessibility standards, and I enjoy collaborating with stakeholders to improve the digital journey. I’m committed to continuous learning and staying ahead in a fast-paced environment, with a proactive approach to quality and clarity.

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Language

English
Fluent

Work Experience

Digital Content Specialist at Lloyds Banking Group
April 1, 2024 - Present
Delivering web content updates for all devices across brands using Adobe Experience Manager; maintaining high quality with Acrolinx and Crownpeak DQM; updating webpages to maintain tone, clarity, and compliance; adhering to FCA regulations, brand guidelines, WCAG standards, and internal frameworks; proactively identifying user-focused improvements; engaging stakeholders using RACI for content approvals; managing multiple projects under tight deadlines; building a strong stakeholder network within Digital Engagement, Web Content team, and SMEs; example: updating savings rate changes with meticulous attention to prevent breaches; performing 4-eye checks; supporting the Content Marketing team with end-to-end deliveries; produced briefs for homepage edits and reapprovals; expanded digital marketing knowledge through online courses; used Adobe Analytics MI to assess page performance.
HR Intranet Analyst at Lloyds Banking Group
March 1, 2016 - April 1, 2024
Managed the Life@LBG SharePoint site with ~2 million annual visits, ensuring content was current, engaging, and compliant; delivered site revamps and new builds; designed visual assets; used CSS and HTML on Teamsite for web page management; provided expert web design guidance with a focus on accessibility and usability; led project calls, mentored peers, and drove project delivery; initiated user feedback via Workday and Viva Engage; independently built a user testing community (~200+ colleagues) to gather customer insights for new designs; supported HR teams in adopting best practices.

Education

BSc in Sports & Exercise Science at University of Leeds
January 1, 2007 - January 1, 2010
Secondary Education at Crossley Heath Grammar School
January 1, 2000 - January 1, 2007
BSc at University of Leeds
January 1, 2007 - January 1, 2010

Qualifications

FP Certification (Partially Completed)
January 11, 2030 - March 2, 2026

Industry Experience

Financial Services, Professional Services, Software & Internet, Media & Entertainment