2-paragraph first-person bio, friendly tone

Manaal Abbasi

2-paragraph first-person bio, friendly tone

Available to hire

2-paragraph first-person bio, friendly tone

Experience Level

Intermediate

Work Experience

Account Coordinator at Keadjian Associates
April 1, 2025 - December 1, 2025
Strategic advisory and public relations firm serving Fortune 500 energy and utility clients. Developed comprehensive crisis communications playbooks covering winter storms, hurricanes, wildfires, and cybersecurity incidents, establishing before/during/after response frameworks. Proactively built integrated messaging packages for major infrastructure work including pipeline undergrounding, circuit replacements, and grid hardening projects to inform impacted communities, reduce reputational risk, and enable outage planning. Produced daily media reports using Cision, synthesizing sentiment, risk signals, and regional developments into client-facing media rundowns. Partnered with senior consultants and C-suite stakeholders in client meetings, supporting resilience and outage mitigation planning while developing executive-ready communications. Owned centralized project tracker and led daily cross-team standups, ensuring deliverables stay on schedule across concurrent work streams. Analyzed
Program Coordinator at ELEV O Learning Berkeley
August 1, 2022 - January 1, 2023
ELEV O provides after-school programs in over 600+ schools around California. Managed after-school programs for over 100+ students across multiple sessions, ensuring program activities ran smoothly and met educational goals. Developed strategic plans, including daily schedules and success metrics, to enhance program performance and student engagement. Optimized internal processes by developing workflow enhancements, reducing administrative errors by 15%.
Marketing & Client Relations Intern at WeddingsMatter
September 1, 2018 - December 1, 2019
WeddingsMatter provided professional wedding photography services for weddings, delivering high quality photos to clients. Designed and executed targeted social media campaigns across Instagram, X, and Facebook, increasing client inquiries by 25% and generating $50k+ in revenue. Utilized data analytics to track campaign performance, identifying trends that increase customer engagement by 25%. Coordinated event logistics for 10+ venues, collaborating across departments to enhance customer satisfaction.
Research Analyst at House Makers Association
April 1, 2019 - June 1, 2019
Conducted data collection and analysis on 100+ households, identifying trends in financial support needs. Synthesized findings into reports used to optimize resource allocation strategies. Collaborated with cross-functional teams to develop a targeted approach for community support initiatives.
Head of Event Coordination at ASUC MEMSSA Committee
May 1, 2023 - December 1, 2024
MEMSSA is the Middle Eastern, Muslim, Sikh, South Asian coalition within the Associated Students of the University of California, focusing on empowerment and support through advocacy, diversity, inclusion initiatives, wellness programs, and legislative efforts. Spearheaded event planning and communication for a community of 200+ members, coordinating 5+ major events per semester. Developed strategic outreach initiatives, increasing event attendance by 30%. Managed cross-functional logistics, including budgeting, vendor relations, and venue coordination.
Head of Marketing at The Beauty Hub at Berkeley
May 1, 2023 - December 1, 2024
The Beauty Hub at Berkeley aims to create a platform that fosters the growth of beauty-related businesses and caters to the needs of beauty enthusiasts. Led marketing and outreach initiatives, increasing social media engagement by 35% over two academic semesters through strategic content creation and targeted campaigns. Launched and managed 5+ marketing campaigns per semester, driving a 25% increase in event attendance. Built partnerships with 10+ local beauty-related businesses, fostering collaboration and increasing brand visibility.

Education

B.A. at University of California, Berkeley
January 11, 2030 - December 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Non-Profit Organization, Professional Services, Media & Entertainment, Software & Internet