NG

Work experience· 6 roles

Lead Content Designer & UX Writer · DoorDashSep 2024 – May 2025 · 9 mos

Designed high-conversion content frameworks for the DoorDash product (Dash Pass Membership), bridging end-to-end UX flows with core business OKRs; created intuitive narratives for AI-enabled features and led cross-functional design initiatives.

Lead Content Designer · PayPalNov 2018 – Sep 2024 · 5 yrs 11 mos

Led content design for PayPal's Debit Card & Rewards product portfolio; scaled brand and content guidelines globally; roadmapped UX content, OKRs, and milestones; mentored cross-functional teams.

Senior Content Designer · IntuitAug 2015 – Aug 2018 · 3 yrs 1 mo

Led UX content for QuickBooks Marketing, shaped the Intuit Brand & Content Style Guide, and embedded content design into product teams across Mountain View; mentored designers and contributed to scalable design systems.

Senior Content Strategist · Brand AgencyMay 2014 – Jul 2015 · 1 yr 3 mos
Senior Advertising Copywriter · Organic | Creative AgencyNov 2012 – Feb 2013 · 4 mos
Senior Copywriter & Scriptwriter · IntuitAug 2011 – May 2012 · 10 mos

Education

Bachelor of Arts in Cinema · San Francisco State University2030 – 2026

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