Michelle Iglesias
I am a creative and detail-oriented graphic designer with proven success in transforming ideas into powerful visual stories that strengthen brand identity and market impact.
About
I am a creative and detail-oriented graphic designer with proven success in transforming ideas into powerful visual stories that strengthen brand identity and market impact. I specialize in Adobe Creative Suite, typography, layout, and digital design, delivering projects that balance aesthetics with strategy. I excel at leading end-to-end creative processes—from concept development to final production—ensuring alignment with client goals and brand vision.
I enjoy collaborating with marketing and cross-functional teams to design cohesive campaigns that drive engagement and business growth. I combine artistic innovation with data-driven insights to produce designs that inspire, connect, and perform.
- 22 years' experience
- Joined March 2026
Industry experience
- Retail
- Media & Entertainment
- Consumer Goods
- Professional Services
- Other
Work experience· 4 roles
Directed visual merchandising and in-store branding, improving customer engagement and conversion rates. Led a 30-member team to achieve 35% growth in overall store performance through creative display and marketing initiatives. Enhanced product visibility by 25% through strategic layout redesigns and campaign-driven visual storytelling. Implemented brand-consistent seasonal campaigns that strengthened customer retention and brand appeal.
Established a creative design studio that expanded client base through innovative branding and packaging solutions. Improved client engagement through targeted visual identity revamps and cohesive design systems. Oversaw all creative, operational, and client communication processes, maintaining artistic integrity and on-time delivery.
Directed visual merchandising and display execution across three major brands, increasing visual compliance. Boosted store traffic through impactful in-store design and promotional campaigns. Improved team productivity through visual training programs and creative leadership.
Education
Certifications and awards
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