Skills
Experience Level
Expert
Expert
Expert
Expert
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Expert
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Expert
Expert
Expert
Expert
Intermediate
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Work Experience
SEO Lead at Kadima Digital
November 1, 2024 - PresentLead 14+ clients across diversified niches (SaaS, e-commerce, local businesses); account-wide impact includes a $1.06M sales increase for a hair extension e-commerce brand, a $793k (51%) sales uplift for a multinational barcode business, and revenue growth for a dental appliance e-commerce brand from $500/mo to $6k/mo; achieved a 14% increase in leads for a South African yacht training institution.
SEO Lead at Digitalis Medical
March 1, 2024 - October 1, 2024Spearheaded SEO operations from scratch, aligned a freelance SEO team, and managed the complete SEO and content strategy for 10+ healthcare clients. Calls increased by a minimum of 12% for 90% of clients within 6 months.
SEO Specialist at Smile and Grow Dental
June 1, 2022 - February 1, 2024Managed 40+ dental accounts at a strategic level; restructured SOPs and integrated a system to scale SEO campaigns for newly onboarded clients; achieved 90% client retention.
SEO Specialist at HostPapa
October 1, 2021 - July 1, 2022Increased organic traffic by 50k+ visitors in 8 months; generated an additional $27k in revenue by identifying highly convertible keywords and landing pages and pushing them in SERPs via internal linking; improved performance with a 20+ average page position jump.
SEO Specialist at Pockbit Digital
October 1, 2020 - June 1, 2021Creation and execution of a complete SEO strategy including content strategy management, link-building campaigns, and technical SEO.
Digital Marketing Manager at Batoota Private Limited
January 1, 2020 - May 1, 2020SEO management, social media management, digital content management, online paid advertising, and digital partnerships.
PPC Account Manager at ReachMeFaster
March 1, 2019 - January 1, 2020Managed 12 accounts in medical niches with AB testing of ad copies; CTR increased by 133%; reduced average CPC for NYC-based urgent care from $4.55+ to below $3.25.
Freelance SEO Link Building at Blueprint Digital
December 1, 2018 - May 1, 2022Link-building acquisitions improved from less than 50 to 150+ per month across 20+ accounts with a $7.5k/month budget; developed, trained, and managed a team of 8 remote writers.
Digital Marketing Manager at WP Hood
June 1, 2018 - December 1, 2018Achieved break-even revenue of $2300 within the first 4 months; managed 360 digital marketing efforts including content strategy, SEO, paid advertising, and direct marketing.
SEO Team Lead at Ibex Digital
November 1, 2017 - May 1, 2018Managed 6+ authorized reseller websites for U.S.-based telecom products; trained an 8-member team (3 SEO analysts and 5 writers).
SEO & Content Manager at Jovago Asia
April 1, 2016 - November 1, 2017Improved organic visibility by 40% in 1.7 years; increased organic traffic from 12K to 52K+ during peak seasons; transformed SEO into one of the two major booking channels alongside paid media; created viral content.
Digital Marketer at MyCart Private Limited
September 1, 2015 - April 1, 2016Created initial social media calendars; developed and executed paid campaigns; engaged in online media buying.
B2B Digital Marketer at Tradekey
March 1, 2013 - September 1, 2015Generated approximately $200,000 in revenue through digital channels (SEO, PPC, direct marketing); sustained an average of 25 qualified leads per month; achieved 100% retention, generating over $30,000 in revenue.
Education
MBA Marketing at University of Lahore
January 1, 2008 - December 31, 2012BS (Hons) Finance at University of Cambridge
January 1, 2006 - January 1, 2006Qualifications
PAF-KIET
September 1, 2013 - December 1, 2015A-levels
January 11, 2030 - March 4, 2026Inbound Certification
January 11, 2030 - March 4, 2026Google AdWords Certification
January 11, 2030 - March 4, 2026Industry Experience
Healthcare, Software & Internet, Professional Services, Retail, Education
Skills
Experience Level
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Intermediate
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